Business Insider YouTube Stats

@businessinsider · Finance & Investing · Updated Nov 6, 2026

Business Insider channel overview

Business Insider (@businessinsider) is a YouTube channel in the Finance & Investing niche created in 2009. It has 11M subscribers and 6.8B total views across 8.2K videos, an average of 822K views per video over its lifetime.

Its last 30 uploads averaged 54K views, and a typical video (the median) gets 745K views. Over the last 12 months, Business Insider published 88 videos (88% Shorts), and 16 of them (18%) reached at least 3× the channel's typical views.

Subscriber growth

Over the last 19 days, Business Insider gained 0 subscribers and 32M views, about 1.7M views a day.

How much does Business Insider make?

Returbe estimates Business Insider's YouTube ad revenue at $322K – $1.2M per month. The estimate uses an RPM (revenue per 1,000 views, after YouTube's share) of $6.3 to $23.64, typically $11.03, based on the channel's niche, audience language and the share of its views coming from Shorts. At that rate, 1 million long-form views earn about $11K.

Ad revenue is only part of the picture: sponsorships, affiliate links, memberships and merch often pay more than ads. Learn how RPM varies by niche in how much YouTubers make per 1,000 views, or check any channel with the free monetization checker.

Upload schedule

Business Insider publishes about 83.6 videos a month. Based on its last 88 uploads, its most common upload day is Tuesday (20% of uploads), usually around 16:00 UTC. The last video went out on Nov 5, 2026.

Business Insider's best outlier videos

An outlier is a video that beats the channel's own typical views. These are Business Insider's biggest hits relative to its normal, the ideas its audience responded to most. What is an outlier video?

• #Tesla reveals #Roadster able to drive upside down, launch in air, hit 60 mph in less than 1 second1.4M views · Oct 16, 2026126× typical views
• #Microsoft is offering buyouts to 60,000 employees. Here's what's included. #layoffs #tech #jobs327K views · Oct 28, 202630.1× typical views
• The #AI boom has a problem: billions of dollars in #GPUs, but not enough electricity to power them.284K views · Oct 28, 202626.1× typical views
• Shoppers love #Costco. So why is the popular #wholesaler's stock slipping? #stockmarket #firsttrade270K views · Oct 8, 202624.9× typical views
• #America's #shipbuilding companies are racing to find #skilled workers — but it's not an easy task.169K views · Oct 30, 202615.5× typical views
• Why this former F-1 Visa holder had to leave the US. #H1B #workvisa #immigration127K views · Oct 5, 202611.7× typical views
• How do ships prepare thousands of miles of #internet #cable before heading out to sea? #bigbusiness122K views · Oct 24, 202611.2× typical views
• Tesla's new flying #Roadster got people talking. But what does the fine print say? #electricvehicles101K views · Oct 16, 20269.3× typical views

Latest videos

14 of Business Insider's last 30 uploads did at least 1.5× the channel's typical views.

• The #midterm #election results were loud and clear: #Americans are rejecting #AI #datacenters6.6K views · Nov 5, 20260.6× typical views
• What #Lululemon's stock market woes mean for its future. #FirstTrade4.9K views · Nov 5, 20260.5× typical views
• This is how #cruise ships navigate #Greenland's dangerous #icebergs. #riskybusiness4.9K views · Nov 5, 20260.4× typical views
• Inside #Amazon's robot-powered warehouse. Are #robots coming for our jobs? #AI #AIInsider #robotics11K views · Nov 4, 20261× typical views
• Who were the biggest winners and losers of the 2026 #midterms? #elonmusk #politics #election202629K views · Nov 4, 20262.7× typical views
• The Dark Side Of India's $740 Million Firecracker Industry278K views · Nov 4, 20260.4× typical views
• Vending machines are on every street corner in #Japan. But they could soon disappear. #bigbusiness25K views · Nov 4, 20262.3× typical views
• What happens when a #cruise ship is caught in #extreme #weather? #emergency #riskybusiness15K views · Nov 4, 20261.4× typical views
• How one #Oprah mention helped this #popcorn startup reach $10M. #smallbusiness #entrepreneurship20K views · Nov 3, 20261.8× typical views
• Here's why US #Navy #ships can cost hundreds of millions of dollars. #madeinamerica #shipbuilding44K views · Nov 3, 20264× typical views

The Finance & Investing niche on YouTube

In the last 30 days, Returbe tracked 1.8K videos from 150 channels in this niche. 7% of them reached 3× their channel's typical views, and a typical long video got 7.5K views. Estimated RPM for the niche: $8 to $30.

Smaller channels breaking out in this niche right now: BFM Business (264K subs, best video 97.3×), The Iced Coffee Hour Clips (474K subs, best video 86.7×), Rémi Lux - Investir en Bourse (30K subs, best video 56.5×), Oba News (14K subs, best video 47.1×), CME Group (50K subs, best video 32×), Property Accelerator - James Nicholson (59K subs, best video 5×).

Channels similar to Business Insider

• The Graham Stephan Show1.2M subscribers · 113K typical views
• Mark Tilbury Economics605K subscribers · 299K typical views
• mStock - Mirae Asset Capital Markets 532K subscribers · 8.9K typical views
• SOIC524K subscribers · 67K typical views
• BWB - Business With Brian451K subscribers · 242K typical views
• Boyce Watkins390K subscribers · 627 typical views
• Sharran Srivatsaa234K subscribers
• Run The Numbers70K subscribers · 2.5M typical views
• The Iced Coffee Happy Hour61K subscribers
• Beachfront B-Roll: Free Stock Footage34K subscribers
• Rémi Lux - Investir en Bourse30K subscribers
• Cinesim Media19K subscribers

Frequently asked questions

Data from Returbe's index of YouTube channels, collected from public YouTube data. Earnings are estimates from views and RPM benchmarks, not figures from the channel. Returbe is not affiliated with Business Insider or YouTube.