Cricut YouTube Stats
@cricut · DIY, Home & Crafts · Updated Nov 7, 2026
Subscribers
615K
+1K in 11 days
Total views
451M
+222K in 11 days
Videos
1.2K
36.9 / month
Est. monthly earnings
$642 – $2.2K
RPM $1.13–$3.87
Avg. views (last 30)
4.4K
Typical views
5.5K
median per video
Avg. video length
5 min
Channel age
15 years
since Aug 24, 2011
Cricut channel overview
Cricut (@cricut) is a YouTube channel in the DIY, Home & Crafts niche created in 2011. It has 615K subscribers and 451M total views across 1.2K videos, an average of 375K views per video over its lifetime.
Its last 30 uploads averaged 4.4K views, and a typical video (the median) gets 5.5K views. Over the last 12 months, Cricut published 61 videos (82% Shorts), and 3 of them (5%) reached at least 3× the channel's typical views.
Subscriber growth
Over the last 11 days, Cricut gained 1K subscribers and 222K views, about 20K views a day.
How much does Cricut make?
Returbe estimates Cricut's YouTube ad revenue at $642 – $2.2K per month. The estimate uses an RPM (revenue per 1,000 views, after YouTube's share) of $1.13 to $3.87, typically $2.1, based on the channel's niche, audience language and the share of its views coming from Shorts. At that rate, 1 million long-form views earn about $2.1K.
Ad revenue is only part of the picture: sponsorships, affiliate links, memberships and merch often pay more than ads. Learn how RPM varies by niche in how much YouTubers make per 1,000 views, or check any channel with the free monetization checker.
Upload schedule
Cricut publishes about 36.9 videos a month. Based on its last 61 uploads, its most common upload day is Tuesday (20% of uploads), usually around 16:00 UTC. The last video went out on Nov 5, 2026.
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Cricut's best outlier videos
An outlier is a video that beats the channel's own typical views. These are Cricut's biggest hits relative to its normal, the ideas its audience responded to most. What is an outlier video?
Cricut StickerPix Print + Cut Unboxing & Setup | Make Custom Stickers at Home20K views · Oct 1, 20263.7× typical views
Cricut’s NEW Sticker Machines Are Here! Meet StickerPix20K views · Sep 24, 20263.6× typical views
DIY Ghost Candelabra Halloween Decor 🕯️16K views · Oct 29, 20263.1× typical views
DIY Halloween Station 🎃9.9K views · Oct 31, 20262× typical views
Cricut StickerPix Print + Cut10K views · Oct 20, 20261.9× typical views
Cricut Maker 59.8K views · Oct 20, 20261.8× typical views
DIY Floral Jean Jacket 🌸👖8.5K views · Oct 18, 20261.7× typical views
DIY Personalized Gift Basket 🎁8.4K views · Nov 4, 20261.7× typical views
Latest videos
6 of Cricut's last 30 uploads did at least 1.5× the channel's typical views.
Christmas Pillow Covers 💌4.5K views · Nov 5, 20260.9× typical views
DIY Personalized Gift Basket 🎁8.4K views · Nov 4, 20261.7× typical views
Fall Coffee Bar Makeover with Custom Labels 🍂1.6K views · Nov 3, 20260.3× typical views
DIY Fall Taper Candles 🕯️🍂2.5K views · Nov 2, 20260.5× typical views
Easy DIY Fall Placemats 🍂2.6K views · Nov 1, 20260.5× typical views
DIY Halloween Station 🎃9.9K views · Oct 31, 20262× typical views
Custom Anime & Kawaii Sticker Sheets2.6K views · Oct 30, 20260.5× typical views
DIY Ghost Candelabra Halloween Decor 🕯️16K views · Oct 29, 20263.1× typical views
DIY Vintage Halloween Bead Tassels 🎃3.5K views · Oct 28, 20260.7× typical views
Introducing Cricut Rewards4K views · Oct 27, 20260.8× typical views
The DIY, Home & Crafts niche on YouTube
In the last 30 days, Returbe tracked 3.5K videos from 387 channels in this niche. 14.7% of them reached 3× their channel's typical views, and a typical long video got 12K views. Estimated RPM for the niche: $3.5 to $12.
Smaller channels breaking out in this niche right now: LuxeRenaissance (36K subs, best video 37.4×), Hand Works (4.5K subs, best video 11.4×), TechnoclipHd (255K subs, best video 21.5×), The Weekend Builder (82K subs, best video 403×), Wood You Believe (58K subs, best video 73.6×), Inventor Master (19K subs, best video 352.8×).
Channels similar to Cricut
Paulygones636K subscribers
Designed to the Nines469K subscribers · 70K typical views
Nick Lewis808K subscribers · 164K typical views
Sardar's Take436K subscribers · 575K typical views
Craig and Aimee | Kinging-It421K subscribers · 190K typical views
XO, MaCenna974K subscribers · 221K typical views
DIY In Progress 362K subscribers · 89K typical views
Makerium338K subscribers · 335K typical views
John Malecki Unscrewed1.2M subscribers · 1.1M typical views
XO, MaCenna Vlogs265K subscribers · 112K typical views
Jenna Phipps1.5M subscribers · 947K typical views
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See every outlier from Cricut and its niche
Returbe tracks this channel daily: full video history, similar channels, and the videos breaking out in its niche this week.
Frequently asked questions
How many subscribers does Cricut have?
Cricut has 615K subscribers on YouTube and 451M total views across 1.2K videos (Returbe data, updated Nov 7, 2026).
How much does Cricut make on YouTube?
Returbe estimates Cricut's YouTube ad revenue at $642 – $2.2K per month, based on recent views and an RPM of about $1.13–$3.87 per 1,000 views for this niche and audience. Sponsorships, merch and memberships are not included.
How often does Cricut upload?
Cricut uploads about 36.9 videos a month, most often on Tuesday. The last upload was on Nov 5, 2026.
What is Cricut's best performing video?
"Cricut StickerPix Print + Cut Unboxing & Setup | Make Custom Stickers at Home" is Cricut's biggest outlier: 20K views, 3.7× the channel's typical views.
What channels are similar to Cricut?
Channels similar to Cricut include Paulygones, Designed to the Nines, Nick Lewis, Sardar's Take, Craig and Aimee | Kinging-It.
Data from Returbe's index of YouTube channels, collected from public YouTube data. Earnings are estimates from views and RPM benchmarks, not figures from the channel. Returbe is not affiliated with Cricut or YouTube.
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