Holley YouTube Stats
@holleyperformance · Cars & Vehicles · Updated Nov 6, 2026
Subscribers
177K
+0 in 13 days
Total views
58M
+166K in 13 days
Videos
1.7K
3.3 / month
Est. monthly earnings
$1.2K – $4.3K
RPM $2.51–$8.78
Avg. views (last 30)
2.3K
Typical views
2K
median per video
Avg. video length
5 min
Channel age
19 years
since Aug 1, 2007
Holley channel overview
Holley (@holleyperformance) is a YouTube channel in the Cars & Vehicles niche created in 2007. It has 177K subscribers and 58M total views across 1.7K videos, an average of 34K views per video over its lifetime.
Its last 30 uploads averaged 2.3K views, and a typical video (the median) gets 2K views. Over the last 12 months, Holley published 50 videos (48% Shorts), and 7 of them (14%) reached at least 3× the channel's typical views.
Subscriber growth
Over the last 13 days, Holley gained 0 subscribers and 166K views, about 13K views a day.
How much does Holley make?
Returbe estimates Holley's YouTube ad revenue at $1.2K – $4.3K per month. The estimate uses an RPM (revenue per 1,000 views, after YouTube's share) of $2.51 to $8.78, typically $4.39, based on the channel's niche, audience language and the share of its views coming from Shorts. At that rate, 1 million long-form views earn about $4.4K.
Ad revenue is only part of the picture: sponsorships, affiliate links, memberships and merch often pay more than ads. Learn how RPM varies by niche in how much YouTubers make per 1,000 views, or check any channel with the free monetization checker.
Upload schedule
Holley publishes about 3.3 videos a month. Based on its last 47 uploads, its most common upload day is Thursday (38% of uploads), usually around 16:00 UTC. The last video went out on Oct 23, 2026.
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Holley's best outlier videos
An outlier is a video that beats the channel's own typical views. These are Holley's biggest hits relative to its normal, the ideas its audience responded to most. What is an outlier video?
Stroked, Supercharged, and Slammed: The 5-Speed XJ Street Bruiser12K views · Jun 11, 20265.9× typical views
From the Garage to King of the Hammers | Shannon Campbell11K views · Jun 18, 20265.6× typical views
Buy, Upgrade & Drive: Road-Tripping a Holley EFI-Fueled ’72 K5 Blazer9.8K views · Oct 15, 20265× typical views
Inside Cole Reynolds' Mid-Engine LS-Powered Chevrolet LUV Track Truck7.2K views · Aug 13, 20263.7× typical views
Holley 2-Piece GM Gen V LT / LS Valve Covers4.8K views · Oct 7, 20262.5× typical views
Justin Nunley’s Malibu Wagon Is Built to Race at LS Fest East 20263.6K views · Oct 23, 20261.8× typical views
Holley Mid-Mount Accessory Drive Cleans Up a Small-Block Chevy 350 in a ’68 Chevelle Nomad8.5K views · Sep 7, 20261.7× typical views
Keep Your GM Truck in V8 Mode Full-Time with Range RA0073.1K views · Jun 25, 20261.6× typical views
Latest videos
5 of Holley's last 30 uploads did at least 1.5× the channel's typical views.
Justin Nunley’s Malibu Wagon Is Built to Race at LS Fest East 20263.6K views · Oct 23, 20261.8× typical views
Inside Zach Pennock’s Wild LS-Swapped 1958 Ford F1002K views · Oct 22, 20261× typical views
Buy, Upgrade & Drive: Road-Tripping a Holley EFI-Fueled ’72 K5 Blazer9.8K views · Oct 15, 20265× typical views
Holley LS Fest East 2026 Recap1.4K views · Oct 9, 20260.7× typical views
Holley 2-Piece GM Gen V LT / LS Valve Covers4.8K views · Oct 7, 20262.5× typical views
Modern Holley Tech Transforms This Old-School Mustang1.7K views · Oct 1, 20260.9× typical views
RacePak, Dominator, and Data: Inside the Ultimate Drag Pak2.2K views · Sep 15, 20261.1× typical views
World’s Fastest LS-Powered Open Cockpit Jet Boat759 views · Sep 12, 20260.2× typical views
Holley Pro Spotlight: GAP Industries Shop Tour, Building Pre-War Classics & Modern Muscle! part 21.1K views · Sep 10, 20260.2× typical views
World’s Fastest LS-Powered Open Cockpit Jet Boat514 views · Sep 8, 20260.1× typical views
The Cars & Vehicles niche on YouTube
In the last 30 days, Returbe tracked 5.8K videos from 592 channels in this niche. 17.6% of them reached 3× their channel's typical views, and a typical long video got 30K views. Estimated RPM for the niche: $4 to $14.
Smaller channels breaking out in this niche right now: Drivewhisperer (123K subs, best video 182.5×), SOUTENIR L'AGRICULTURE (138K subs, best video 38.2×), Petroleum (35K subs, best video 639.4×), The Daily Downshift (294K subs, best video 17.9×), GHOSTFACE WORKSHOP (25K subs, best video 184.4×), That Car Guy (88K subs, best video 215.9×).
Channels similar to Holley
Torque Garage 166K subscribers
Banijay Engine155K subscribers · 5.8K typical views
Torque Tek154K subscribers
Hagerty Drivers Foundation135K subscribers · 4K typical views
GS Automakler 130K subscribers · 623K typical views
nk mechanic work 112K subscribers · 74K typical views
Matt Ross287K subscribers · 311K typical views
MotorMafia104K subscribers · 64K typical views
PS Profis319K subscribers
Saving Salvage357K subscribers · 214K typical views
CarHax Shorts367K subscribers
LateLateCustoms76K subscribers · 17K typical views
See every outlier from Holley and its niche
Returbe tracks this channel daily: full video history, similar channels, and the videos breaking out in its niche this week.
Frequently asked questions
How many subscribers does Holley have?
Holley has 177K subscribers on YouTube and 58M total views across 1.7K videos (Returbe data, updated Nov 6, 2026).
How much does Holley make on YouTube?
Returbe estimates Holley's YouTube ad revenue at $1.2K – $4.3K per month, based on recent views and an RPM of about $2.51–$8.78 per 1,000 views for this niche and audience. Sponsorships, merch and memberships are not included.
How often does Holley upload?
Holley uploads about 3.3 videos a month, most often on Thursday. The last upload was on Oct 23, 2026.
What is Holley's best performing video?
"Stroked, Supercharged, and Slammed: The 5-Speed XJ Street Bruiser" is Holley's biggest outlier: 12K views, 5.9× the channel's typical views.
What channels are similar to Holley?
Channels similar to Holley include Torque Garage , Banijay Engine, Torque Tek, Hagerty Drivers Foundation, GS Automakler .
Data from Returbe's index of YouTube channels, collected from public YouTube data. Earnings are estimates from views and RPM benchmarks, not figures from the channel. Returbe is not affiliated with Holley or YouTube.
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