Mat Armstrong YouTube Stats
@matarmstrongbmx · Cars & Vehicles · Updated Nov 6, 2026
Subscribers
8M
+110K in 16 days
Total views
1.2B
+32M in 16 days
Videos
529
2.2 / month
Est. monthly earnings
$329K – $1.2M
RPM $4–$14
Avg. views (last 30)
12M
Typical views
12M
median per video
Avg. video length
54 min
Channel age
13 years
since Apr 6, 2013
Mat Armstrong channel overview
Mat Armstrong (@matarmstrongbmx) is a YouTube channel in the Cars & Vehicles niche created in 2013. It has 8M subscribers and 1.2B total views across 529 videos, an average of 2.3M views per video over its lifetime.
Its last 30 uploads averaged 12M views, and a typical video (the median) gets 12M views. Over the last 12 months, Mat Armstrong published 25 videos, and 1 of them (4%) reached at least 3× the channel's typical views.
Subscriber growth
Over the last 16 days, Mat Armstrong gained 110K subscribers and 32M views, about 2M views a day.
How much does Mat Armstrong make?
Returbe estimates Mat Armstrong's YouTube ad revenue at $329K – $1.2M per month. The estimate uses an RPM (revenue per 1,000 views, after YouTube's share) of $4 to $14, typically $7, based on the channel's niche, audience language and the share of its views coming from Shorts. At that rate, 1 million long-form views earn about $7K.
Ad revenue is only part of the picture: sponsorships, affiliate links, memberships and merch often pay more than ads. Learn how RPM varies by niche in how much YouTubers make per 1,000 views, or check any channel with the free monetization checker.
Upload schedule
Mat Armstrong publishes about 2.2 videos a month. Based on its last 51 uploads, its most common upload day is Sunday (88% of uploads), usually around 17:00 UTC. The last video went out on Nov 1, 2026.
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Mat Armstrong's best outlier videos
An outlier is a video that beats the channel's own typical views. These are Mat Armstrong's biggest hits relative to its normal, the ideas its audience responded to most. What is an outlier video?
I BOUGHT A NON RUNNING £1.7M LUXURY YACHT40M views · Sep 20, 20263.2× typical views
SPECIALIST'S INSPECT MY $1.7M BROKEN YACHT18M views · Oct 4, 20261.5× typical views
I BOUGHT A NON RUNNING BUGATTI VEYRON17M views · Sep 6, 20261.4× typical views
I BOUGHT A REPOSSESSED BUGATTI VEYRON15M views · Apr 6, 20261.2× typical views
I BOUGHT A WRECKED MERCEDES G WAGON & REBUILT IT IN 6 DAYS14M views · Dec 28, 20251.2× typical views
I BOUGHT A BROKEN GT3RS THAT PORSCHE REFUSED TO FIX14M views · Jul 5, 20261.1× typical views
ATTEMPTING THE JOB BUGATTI TOLD ME WAS IMPOSSIBLE14M views · Feb 8, 20261.1× typical views
I COMPLETED THE REBUILD BUGATTI SAID WAS IMPOSSIBLE13M views · Aug 23, 20261.1× typical views
Latest videos
2 of Mat Armstrong's last 30 uploads did at least 1.5× the channel's typical views.
ATTEMPTING TO SAIL THE MOST DANGEROUS OCEAN IN THE WORLD13M views · Nov 1, 20261.1× typical views
BUGATTI REFUSED TO SELL US THE FINAL PART SO WE MADE IT13M views · Oct 18, 20261× typical views
SPECIALIST'S INSPECT MY $1.7M BROKEN YACHT18M views · Oct 4, 20261.5× typical views
I BOUGHT A NON RUNNING £1.7M LUXURY YACHT40M views · Sep 20, 20263.2× typical views
I BOUGHT A NON RUNNING BUGATTI VEYRON17M views · Sep 6, 20261.4× typical views
I COMPLETED THE REBUILD BUGATTI SAID WAS IMPOSSIBLE13M views · Aug 23, 20261.1× typical views
I BOUGHT A WRECKED MCLAREN & REBUILT IT IN 9 DAYS12M views · Aug 9, 20260.9× typical views
I TOOK MY BROKEN VEYRON BACK TO BUGATTI9.5M views · Jul 26, 20260.8× typical views
FITTING A $700,000 BODYKIT TO THE WRECKED BUGATTI CHIRON9.4M views · Jul 12, 20260.8× typical views
I BOUGHT A BROKEN GT3RS THAT PORSCHE REFUSED TO FIX14M views · Jul 5, 20261.1× typical views
The Cars & Vehicles niche on YouTube
In the last 30 days, Returbe tracked 5.8K videos from 590 channels in this niche. 17.5% of them reached 3× their channel's typical views, and a typical long video got 30K views. Estimated RPM for the niche: $4 to $14.
Smaller channels breaking out in this niche right now: Drivewhisperer (123K subs, best video 182.5×), SOUTENIR L'AGRICULTURE (138K subs, best video 38.2×), Petroleum (35K subs, best video 639.4×), The Daily Downshift (294K subs, best video 17.9×), GHOSTFACE WORKSHOP (25K subs, best video 184.4×), That Car Guy (88K subs, best video 218.4×).
Channels similar to Mat Armstrong
WhistlinDiesel11M subscribers · 6.5M typical views
Hagerty3.9M subscribers · 291K typical views
Mat Armstrong MK23.4M subscribers · 5.1M typical views
Tavarish3.1M subscribers · 1.2M typical views
GMK2.9M subscribers · 1.3M typical views
The Grand Tour2.7M subscribers · 159K typical views
Misha Charoudin2.3M subscribers · 334K typical views
Sylvain Lyve2M subscribers · 2.4M typical views
OFFICIALLY GASSED - OG1.1M subscribers · 479K typical views
Larry Chen774K subscribers · 99K typical views
AdamC3046719K subscribers · 67K typical views
Pushing Pistons673K subscribers · 216K typical views
See every outlier from Mat Armstrong and its niche
Returbe tracks this channel daily: full video history, similar channels, and the videos breaking out in its niche this week.
Frequently asked questions
How many subscribers does Mat Armstrong have?
Mat Armstrong has 8M subscribers on YouTube and 1.2B total views across 529 videos (Returbe data, updated Nov 6, 2026).
How much does Mat Armstrong make on YouTube?
Returbe estimates Mat Armstrong's YouTube ad revenue at $329K – $1.2M per month, based on recent views and an RPM of about $4–$14 per 1,000 views for this niche and audience. Sponsorships, merch and memberships are not included.
How often does Mat Armstrong upload?
Mat Armstrong uploads about 2.2 videos a month, most often on Sunday. The last upload was on Nov 1, 2026.
What is Mat Armstrong's best performing video?
"I BOUGHT A NON RUNNING £1.7M LUXURY YACHT" is Mat Armstrong's biggest outlier: 40M views, 3.2× the channel's typical views.
What channels are similar to Mat Armstrong?
Channels similar to Mat Armstrong include WhistlinDiesel, Hagerty, Mat Armstrong MK2, Tavarish, GMK.
Data from Returbe's index of YouTube channels, collected from public YouTube data. Earnings are estimates from views and RPM benchmarks, not figures from the channel. Returbe is not affiliated with Mat Armstrong or YouTube.
Find your next video ideas
Returbe spots the videos doing 3x, 10x, 50x their channel's average, every day.
Start for free