Mat Armstrong channel avatar

Mat Armstrong YouTube Stats

@matarmstrongbmx · Cars & Vehicles · Updated Nov 6, 2026

Subscribers

8M

+110K in 16 days

Total views

1.2B

+32M in 16 days

Videos

529

2.2 / month

Est. monthly earnings

$329K – $1.2M

RPM $4–$14

Avg. views (last 30)

12M

Typical views

12M

median per video

Avg. video length

54 min

Channel age

13 years

since Apr 6, 2013

Mat Armstrong channel overview

Mat Armstrong (@matarmstrongbmx) is a YouTube channel in the Cars & Vehicles niche created in 2013. It has 8M subscribers and 1.2B total views across 529 videos, an average of 2.3M views per video over its lifetime.

Its last 30 uploads averaged 12M views, and a typical video (the median) gets 12M views. Over the last 12 months, Mat Armstrong published 25 videos, and 1 of them (4%) reached at least 3× the channel's typical views.

Subscriber growth

Over the last 16 days, Mat Armstrong gained 110K subscribers and 32M views, about 2M views a day.

Oct 21, 20267.8M → 8M subscribersNov 6, 2026

How much does Mat Armstrong make?

Returbe estimates Mat Armstrong's YouTube ad revenue at $329K – $1.2M per month. The estimate uses an RPM (revenue per 1,000 views, after YouTube's share) of $4 to $14, typically $7, based on the channel's niche, audience language and the share of its views coming from Shorts. At that rate, 1 million long-form views earn about $7K.

Ad revenue is only part of the picture: sponsorships, affiliate links, memberships and merch often pay more than ads. Learn how RPM varies by niche in how much YouTubers make per 1,000 views, or check any channel with the free monetization checker.

Upload schedule

Mat Armstrong publishes about 2.2 videos a month. Based on its last 51 uploads, its most common upload day is Sunday (88% of uploads), usually around 17:00 UTC. The last video went out on Nov 1, 2026.

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Mat Armstrong's best outlier videos

An outlier is a video that beats the channel's own typical views. These are Mat Armstrong's biggest hits relative to its normal, the ideas its audience responded to most. What is an outlier video?

Latest videos

2 of Mat Armstrong's last 30 uploads did at least 1.5× the channel's typical views.

The Cars & Vehicles niche on YouTube

In the last 30 days, Returbe tracked 5.8K videos from 590 channels in this niche. 17.5% of them reached 3× their channel's typical views, and a typical long video got 30K views. Estimated RPM for the niche: $4 to $14.

Smaller channels breaking out in this niche right now: Drivewhisperer (123K subs, best video 182.5×), SOUTENIR L'AGRICULTURE (138K subs, best video 38.2×), Petroleum (35K subs, best video 639.4×), The Daily Downshift (294K subs, best video 17.9×), GHOSTFACE WORKSHOP (25K subs, best video 184.4×), That Car Guy (88K subs, best video 218.4×).

Channels similar to Mat Armstrong

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Frequently asked questions

How many subscribers does Mat Armstrong have?

Mat Armstrong has 8M subscribers on YouTube and 1.2B total views across 529 videos (Returbe data, updated Nov 6, 2026).

How much does Mat Armstrong make on YouTube?

Returbe estimates Mat Armstrong's YouTube ad revenue at $329K – $1.2M per month, based on recent views and an RPM of about $4–$14 per 1,000 views for this niche and audience. Sponsorships, merch and memberships are not included.

How often does Mat Armstrong upload?

Mat Armstrong uploads about 2.2 videos a month, most often on Sunday. The last upload was on Nov 1, 2026.

What is Mat Armstrong's best performing video?

"I BOUGHT A NON RUNNING £1.7M LUXURY YACHT" is Mat Armstrong's biggest outlier: 40M views, 3.2× the channel's typical views.

What channels are similar to Mat Armstrong?

Channels similar to Mat Armstrong include WhistlinDiesel, Hagerty, Mat Armstrong MK2, Tavarish, GMK.

Data from Returbe's index of YouTube channels, collected from public YouTube data. Earnings are estimates from views and RPM benchmarks, not figures from the channel. Returbe is not affiliated with Mat Armstrong or YouTube.

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Mat Armstrong YouTube Stats: 8M Subscribers, Earnings & Outliers · Returbe