Natalies Outlet YouTube Stats

@nataliesoutlet · Self-improvement & Motivation · Updated Nov 7, 2026

Natalies Outlet channel overview

Natalies Outlet (@nataliesoutlet) is a YouTube channel in the Self-improvement & Motivation niche created in 2014. It has 8M subscribers and 1.7B total views across 1.4K videos, an average of 1.2M views per video over its lifetime.

Its last 30 uploads averaged 17K views, and a typical video (the median) gets 16K views. Over the last 12 months, Natalies Outlet published 50 videos (86% Shorts), and 1 of them (2%) reached at least 3× the channel's typical views.

How much does Natalies Outlet make?

Returbe estimates Natalies Outlet's YouTube ad revenue at $304 – $1.1K per month. The estimate uses an RPM (revenue per 1,000 views, after YouTube's share) of $0.74 to $2.69, typically $1.47, based on the channel's niche, audience language and the share of its views coming from Shorts. At that rate, 1 million long-form views earn about $1.5K.

Ad revenue is only part of the picture: sponsorships, affiliate links, memberships and merch often pay more than ads. Learn how RPM varies by niche in how much YouTubers make per 1,000 views, or check any channel with the free monetization checker.

Upload schedule

Natalies Outlet publishes about 8.7 videos a month. Based on its last 50 uploads, its most common upload day is Tuesday (24% of uploads), usually around 17:00 UTC. The last video went out on Nov 5, 2026.

Natalies Outlet's best outlier videos

An outlier is a video that beats the channel's own typical views. These are Natalies Outlet's biggest hits relative to its normal, the ideas its audience responded to most. What is an outlier video?

• You’re Procrastinating 81% of Your Time (here’s how I fixed it)78K views · Oct 26, 20264.8× typical views
• mama outlet is exhausted 🥱 iykyk36K views · Aug 25, 20262.7× typical views
• 7 Productivity Systems that *actually* work for ADHD44K views · Jul 25, 20262.7× typical views
• BIRTHDAY NAILS! 🧁🥳🧚🏽💅🏽🤸🏽‍♀️30K views · Mar 11, 20262.2× typical views
• i was diagnosed with ADHD so i ended up designing the one i always wished existed. 🧚🏽‍♀️26K views · Jul 22, 20262× typical views
• journal & yap?25K views · Mar 12, 20261.9× typical views
• LET’S GET DRESSED TOGETHER 💌😚⭐️💋25K views · Feb 24, 20261.9× typical views
• it’s been so sweet growing old with you guys!!💗22K views · Apr 7, 20261.7× typical views

Latest videos

4 of Natalies Outlet's last 30 uploads did at least 1.5× the channel's typical views.

• I’ll never get used to this @Offline Humans (!!)🧚🏼‍♀️🪄13K views · Nov 5, 20260.9× typical views
• here’s to making more girlies move to physical planners 📓🤝 yay, yay, YAY!!4.6K views · Nov 4, 20260.3× typical views
• POV: you start planning WITH your brain, not against it. 📢🧚🏼‍♀️💖4.8K views · Nov 3, 20260.4× typical views
• 5 Habits I Did To Stop Wasting My Evenings After Work16K views · Nov 3, 20261× typical views
• if i don't write it, i don't do it8.7K views · Oct 30, 20260.7× typical views
• I hope this can motivate you to reset for the new week 🤍4.8K views · Oct 29, 20260.4× typical views
• You’re Procrastinating 81% of Your Time (here’s how I fixed it)78K views · Oct 26, 20264.8× typical views
• How I Organize My Entire Life Using Just One Notebook. Stop Doing Everything, Do THIS Instead.17K views · Oct 12, 20261.1× typical views
• mama outlet is exhausted 🥱 iykyk36K views · Aug 25, 20262.7× typical views
• HOW TO MAKE TIME FOR EVERYTHING (back to school): stay productive, ADHD, time management, planning14K views · Aug 23, 20260.9× typical views

The Self-improvement & Motivation niche on YouTube

In the last 30 days, Returbe tracked 3.4K videos from 248 channels in this niche. 15.3% of them reached 3× their channel's typical views, and a typical long video got 9.8K views. Estimated RPM for the niche: $3 to $11.

Smaller channels breaking out in this niche right now: The Mental Health Space (5.9K subs, best video 24.7×), The Stoic Scroll (9.3K subs, best video 46.3×), XYT WORLD (4.9K subs, best video 1158.3×), MOTIVATIONAL SD (13K subs, best video 98.4×), T21 (3.7K subs, best video 31.5×), stoic physiology (18K subs, best video 10.2×).

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Frequently asked questions

Data from Returbe's index of YouTube channels, collected from public YouTube data. Earnings are estimates from views and RPM benchmarks, not figures from the channel. Returbe is not affiliated with Natalies Outlet or YouTube.