National Geographic channel avatar

National Geographic YouTube Stats

@natgeo · History & Documentary · Updated Nov 5, 2026

Subscribers

27M

+100K in 19 days

Total views

7.3B

+42M in 19 days

Videos

12K

44.5 / month

Est. monthly earnings

$170K – $566K

RPM $2.81–$9.37

Avg. views (last 30)

274K

Typical views

366K

median per video

Avg. video length

51 min

Channel age

20 years

since May 7, 2006

National Geographic channel overview

National Geographic (@natgeo) is a YouTube channel in the History & Documentary niche created in 2006. It has 27M subscribers and 7.3B total views across 12K videos, an average of 629K views per video over its lifetime.

Its last 30 uploads averaged 274K views, and a typical video (the median) gets 366K views. Over the last 12 months, National Geographic published 65 videos (43% Shorts), and 6 of them (9%) reached at least 3× the channel's typical views.

Subscriber growth

Over the last 19 days, National Geographic gained 100K subscribers and 42M views, about 2.2M views a day.

Oct 17, 202627M → 27M subscribersNov 5, 2026

How much does National Geographic make?

Returbe estimates National Geographic's YouTube ad revenue at $170K – $566K per month. The estimate uses an RPM (revenue per 1,000 views, after YouTube's share) of $2.81 to $9.37, typically $5.15, based on the channel's niche, audience language and the share of its views coming from Shorts. At that rate, 1 million long-form views earn about $5.2K.

Ad revenue is only part of the picture: sponsorships, affiliate links, memberships and merch often pay more than ads. Learn how RPM varies by niche in how much YouTubers make per 1,000 views, or check any channel with the free monetization checker.

Upload schedule

National Geographic publishes about 44.5 videos a month. Based on its last 65 uploads, its most common upload day is Thursday (22% of uploads), usually around 13:00 UTC. The last video went out on Nov 5, 2026.

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National Geographic's best outlier videos

An outlier is a video that beats the channel's own typical views. These are National Geographic's biggest hits relative to its normal, the ideas its audience responded to most. What is an outlier video?

Latest videos

8 of National Geographic's last 30 uploads did at least 1.5× the channel's typical views.

The History & Documentary niche on YouTube

In the last 30 days, Returbe tracked 3.5K videos from 373 channels in this niche. 13.5% of them reached 3× their channel's typical views, and a typical long video got 11K views. Estimated RPM for the niche: $3 to $10.

Smaller channels breaking out in this niche right now: Armed Sphere (273K subs, best video 206.5×), Para Historica (20K subs, best video 26.7×), Military Exposed Shorts (140K subs, best video 43.7×), Phantom Expedition (37K subs, best video 63.4×), James Sullivan (6.7K subs, best video 12×), ViralVerseUSA (9.4K subs, best video 39×).

Channels similar to National Geographic

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Frequently asked questions

How many subscribers does National Geographic have?

National Geographic has 27M subscribers on YouTube and 7.3B total views across 12K videos (Returbe data, updated Nov 5, 2026).

How much does National Geographic make on YouTube?

Returbe estimates National Geographic's YouTube ad revenue at $170K – $566K per month, based on recent views and an RPM of about $2.81–$9.37 per 1,000 views for this niche and audience. Sponsorships, merch and memberships are not included.

How often does National Geographic upload?

National Geographic uploads about 44.5 videos a month, most often on Thursday. The last upload was on Nov 5, 2026.

What is National Geographic's best performing video?

"Searching for Amelia Earhart (Full Episode) | SPECIAL | National Geographic" is National Geographic's biggest outlier: 3.6M views, 9.9× the channel's typical views.

What channels are similar to National Geographic?

Channels similar to National Geographic include Sam and Colby, HISTORY, Best Documentary, Weird History, Origins Explained.

Data from Returbe's index of YouTube channels, collected from public YouTube data. Earnings are estimates from views and RPM benchmarks, not figures from the channel. Returbe is not affiliated with National Geographic or YouTube.

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