Novella channel avatar

Novella YouTube Stats

@novella1 · Animals & Nature · Updated Nov 7, 2026

Subscribers

1.1M

Total views

586M

Videos

536

19.6 / month

Est. monthly earnings

$7.4K – $30K

RPM $2–$8

Avg. views (last 30)

189K

Typical views

120K

median per video

Avg. video length

30 min

Channel age

9 years

since Apr 15, 2017

Novella channel overview

Novella (@novella1) is a YouTube channel in the Animals & Nature niche created in 2017. It has 1.1M subscribers and 586M total views across 536 videos, an average of 1.1M views per video over its lifetime.

Its last 30 uploads averaged 189K views, and a typical video (the median) gets 120K views. Over the last 12 months, Novella published 30 videos, and 6 of them (20%) reached at least 3× the channel's typical views.

How much does Novella make?

Returbe estimates Novella's YouTube ad revenue at $7.4K – $30K per month. The estimate uses an RPM (revenue per 1,000 views, after YouTube's share) of $2 to $8, typically $4, based on the channel's niche, audience language and the share of its views coming from Shorts. At that rate, 1 million long-form views earn about $4K.

Ad revenue is only part of the picture: sponsorships, affiliate links, memberships and merch often pay more than ads. Learn how RPM varies by niche in how much YouTubers make per 1,000 views, or check any channel with the free monetization checker.

Upload schedule

Novella publishes about 19.6 videos a month. Based on its last 30 uploads, its most common upload day is Saturday (47% of uploads), usually around 07:00 UTC. The last video went out on Nov 6, 2026.

Mon

Tue

Wed

Thu

Fri

Sat

Sun

Novella's best outlier videos

An outlier is a video that beats the channel's own typical views. These are Novella's biggest hits relative to its normal, the ideas its audience responded to most. What is an outlier video?

Latest videos

10 of Novella's last 30 uploads did at least 1.5× the channel's typical views.

The Animals & Nature niche on YouTube

In the last 30 days, Returbe tracked 7.1K videos from 800 channels in this niche. 20.3% of them reached 3× their channel's typical views, and a typical long video got 9.8K views. Estimated RPM for the niche: $2 to $8.

Smaller channels breaking out in this niche right now: Belaya Nerpa (43K subs, best video 26.2×), Franchement c'est ça (32K subs, best video 18.9×), Blackout Docs (106K subs, best video 191.2×), Coco Verse (389K subs, best video 28.1×), Tout sur Rien (372K subs, best video 37.1×), Catzhub (50K subs, best video 297.5×).

Channels similar to Novella

See every outlier from Novella and its niche

Returbe tracks this channel daily: full video history, similar channels, and the videos breaking out in its niche this week.

Try Returbe free

Frequently asked questions

How many subscribers does Novella have?

Novella has 1.1M subscribers on YouTube and 586M total views across 536 videos (Returbe data, updated Nov 7, 2026).

How much does Novella make on YouTube?

Returbe estimates Novella's YouTube ad revenue at $7.4K – $30K per month, based on recent views and an RPM of about $2–$8 per 1,000 views for this niche and audience. Sponsorships, merch and memberships are not included.

How often does Novella upload?

Novella uploads about 19.6 videos a month, most often on Saturday. The last upload was on Nov 6, 2026.

What is Novella's best performing video?

"Watch These Animals Being Freed For The First Time" is Novella's biggest outlier: 719K views, 6× the channel's typical views.

What channels are similar to Novella?

Channels similar to Novella include Gravity Dreams, Novis Diary, Tom Davis Dog Training , WeRateDogs, Brighter Paws.

Data from Returbe's index of YouTube channels, collected from public YouTube data. Earnings are estimates from views and RPM benchmarks, not figures from the channel. Returbe is not affiliated with Novella or YouTube.

Find your next video ideas

Returbe spots the videos doing 3x, 10x, 50x their channel's average, every day.

Start for free
Novella YouTube Stats: 1.1M Subscribers, Earnings & Outliers · Returbe