NPR YouTube Stats
@npr · News & Politics · Updated Nov 7, 2026
Subscribers
917K
Total views
208M
Videos
3.7K
54.3 / month
Est. monthly earnings
$201 – $766
RPM $0.1–$0.38
Avg. views (last 30)
42K
Typical views
0
median per video
Avg. video length
14 min
Channel age
20 years
since Apr 22, 2006
NPR channel overview
NPR (@npr) is a YouTube channel in the News & Politics niche created in 2006. It has 917K subscribers and 208M total views across 3.7K videos, an average of 56K views per video over its lifetime.
Its last 30 uploads averaged 42K views, and a typical video (the median) gets 0 views. Over the last 12 months, NPR published 50 videos (90% Shorts), and 6 of them (12%) reached at least 3× the channel's typical views.
How much does NPR make?
Returbe estimates NPR's YouTube ad revenue at $201 – $766 per month. The estimate uses an RPM (revenue per 1,000 views, after YouTube's share) of $0.1 to $0.38, typically $0.2, based on the channel's niche, audience language and the share of its views coming from Shorts. At that rate, 1 million long-form views earn about $200.
Ad revenue is only part of the picture: sponsorships, affiliate links, memberships and merch often pay more than ads. Learn how RPM varies by niche in how much YouTubers make per 1,000 views, or check any channel with the free monetization checker.
Upload schedule
NPR publishes about 54.3 videos a month. Based on its last 50 uploads, its most common upload day is Tuesday (20% of uploads), usually around 17:00 UTC. The last video went out on Nov 6, 2026.
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NPR's best outlier videos
An outlier is a video that beats the channel's own typical views. These are NPR's biggest hits relative to its normal, the ideas its audience responded to most. What is an outlier video?
Appeals court rules fees stores pay when customers use debit cards must come down363K views · Nov 1, 202615.2× typical views
Democrats favored to win the House, but the Senate's a toss-up206K views · Oct 27, 20268.6× typical views
Can Catholic schools receive government funds refuse children of gay or trans parents?162K views · Nov 1, 20266.7× typical views
Chris Pappas becomes the first openly gay man to win a U.S. Senate seat108K views · Nov 4, 20264.5× typical views
2026 midterms become the most expensive election ad cycle ever103K views · Oct 27, 20264.3× typical views
Trump merchandise stores close, citing falling sales100K views · Oct 31, 20264.2× typical views
Trump blames Republicans, his not being on the ballot for Democrats' big wave57K views · Nov 4, 20262.4× typical views
My Chemical Romance album tops the "Billboard" charts 20 years after its release49K views · Nov 2, 20262× typical views
Latest videos
8 of NPR's last 30 uploads did at least 1.5× the channel's typical views.
Judge blocks construction of Trump's arch moments after planning commission's approval31K views · Nov 6, 20261.3× typical views
U.S. Capitol Christmas tree making stops across the country en route to Washington, D.C.3.7K views · Nov 6, 20260.2× typical views
Hegseth defiant amid calls for his firing, impeachment20K views · Nov 6, 20260.8× typical views
Iran war drove historic numbers of voters to the polls in the midterm elections this week6.8K views · Nov 6, 20260.3× typical views
Iran's response to midterm results / The blame game / Risks and opportunities | Sources & Methods10K views · Nov 5, 2026
This election may have felt like a rerun. But there are huge differences between this year and 201812K views · Nov 5, 20260.5× typical views
For Ukraine's Kherson region, a short ceasefire meant a momentary return to normal life6.7K views · Nov 5, 20260.3× typical views
Clergy candidates help Democrats win back control of Congress9.1K views · Nov 5, 20260.4× typical views
Elon Musk could face congressional scrutiny after Democrats’ blue wave32K views · Nov 5, 20261.3× typical views
What are we going to call this election?16K views · Nov 4, 20260.7× typical views
The News & Politics niche on YouTube
In the last 30 days, Returbe tracked 59K videos from 996 channels in this niche. 17.1% of them reached 3× their channel's typical views, and a typical long video got 16K views. Estimated RPM for the niche: $2 to $8.
Smaller channels breaking out in this niche right now: ESdiario TV (117K subs, best video 64.4×), BNN Bloomberg (188K subs, best video 224.3×), CP24 (383K subs, best video 36.3×), France 3 Grand Est (241K subs, best video 99.5×), NBC Montana (107K subs, best video 1375.8×), Onda Cero (421K subs, best video 140.7×).
Channels similar to NPR
France Culture920K subscribers · 11K typical views
BBC Politics903K subscribers · 36K typical views
INA Société999K subscribers · 22K typical views
A Current Affair838K subscribers · 19K typical views
Melanie King1.1M subscribers · 43K typical views
Dan Wootton Outspoken795K subscribers · 129K typical views
CBS LA1.2M subscribers
Vincent Lapierre701K subscribers · 524K typical views
7 News Spotlight1.2M subscribers · 66K typical views
USAFacts1.2M subscribers · 12M typical views
{ungeskriptet} by Ben1.3M subscribers · 1.1M typical views
Good Morning Britain1.4M subscribers · 44K typical views
See every outlier from NPR and its niche
Returbe tracks this channel daily: full video history, similar channels, and the videos breaking out in its niche this week.
Frequently asked questions
How many subscribers does NPR have?
NPR has 917K subscribers on YouTube and 208M total views across 3.7K videos (Returbe data, updated Nov 7, 2026).
How much does NPR make on YouTube?
Returbe estimates NPR's YouTube ad revenue at $201 – $766 per month, based on recent views and an RPM of about $0.1–$0.38 per 1,000 views for this niche and audience. Sponsorships, merch and memberships are not included.
How often does NPR upload?
NPR uploads about 54.3 videos a month, most often on Tuesday. The last upload was on Nov 6, 2026.
What is NPR's best performing video?
"Appeals court rules fees stores pay when customers use debit cards must come down" is NPR's biggest outlier: 363K views, 15.2× the channel's typical views.
What channels are similar to NPR?
Channels similar to NPR include France Culture, BBC Politics, INA Société, A Current Affair, Melanie King.
Data from Returbe's index of YouTube channels, collected from public YouTube data. Earnings are estimates from views and RPM benchmarks, not figures from the channel. Returbe is not affiliated with NPR or YouTube.
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