The Sydney Morning Herald and The Age YouTube Stats
@smhtheage · News & Politics · Updated Nov 6, 2026
Subscribers
271K
+1K in 10 days
Total views
143M
+965K in 10 days
Videos
4.9K
110.8 / month
Est. monthly earnings
$2.8K – $11K
RPM $0.92–$3.66
Avg. views (last 30)
8.5K
Typical views
6.1K
median per video
Avg. video length
19 min
Channel age
13 years
since Jul 24, 2013
The Sydney Morning Herald and The Age channel overview
The Sydney Morning Herald and The Age (@smhtheage) is a YouTube channel in the News & Politics niche created in 2013. It has 271K subscribers and 143M total views across 4.9K videos, an average of 29K views per video over its lifetime.
Its last 30 uploads averaged 8.5K views, and a typical video (the median) gets 6.1K views. Over the last 12 months, The Sydney Morning Herald and The Age published 102 videos (64% Shorts), and 16 of them (16%) reached at least 3× the channel's typical views.
Subscriber growth
Over the last 10 days, The Sydney Morning Herald and The Age gained 1K subscribers and 965K views, about 96K views a day.
How much does The Sydney Morning Herald and The Age make?
Returbe estimates The Sydney Morning Herald and The Age's YouTube ad revenue at $2.8K – $11K per month. The estimate uses an RPM (revenue per 1,000 views, after YouTube's share) of $0.92 to $3.66, typically $1.84, based on the channel's niche, audience language and the share of its views coming from Shorts. At that rate, 1 million long-form views earn about $1.8K.
Ad revenue is only part of the picture: sponsorships, affiliate links, memberships and merch often pay more than ads. Learn how RPM varies by niche in how much YouTubers make per 1,000 views, or check any channel with the free monetization checker.
Upload schedule
The Sydney Morning Herald and The Age publishes about 110.8 videos a month. Based on its last 100 uploads, its most common upload day is Monday (18% of uploads), usually around 18:00 UTC. The last video went out on Nov 6, 2026.
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The Sydney Morning Herald and The Age's best outlier videos
An outlier is a video that beats the channel's own typical views. These are The Sydney Morning Herald and The Age's biggest hits relative to its normal, the ideas its audience responded to most. What is an outlier video?
US midterms: Barack Obama has attacked Trump’s administration in campaign trail comeback.133K views · Oct 25, 202626.5× typical views
Donald Trump is becoming Vladimir Putin: Hartcher153K views · Oct 22, 202625× typical views
Donald Trump is not only coddling Vladimir Putin. He is becoming Vladimir Putin: Hartcher56K views · Oct 21, 202611.1× typical views
Independent MP Helen Haines loses second leg after attack outside office, her husband confirms.54K views · Oct 21, 202610.8× typical views
Is Trumpism dead? What the Democrats sweep to power means for America and the world65K views · Nov 5, 202610.6× typical views
Is the tide turning on strongman politics?62K views · Oct 30, 202610.1× typical views
France protests: riots and looting on the streets of Paris34K views · Oct 19, 20266.7× typical views
Independent MP Helen Haines in critical condition after ‘attack’ outside her office31K views · Oct 19, 20266.2× typical views
Latest videos
10 of The Sydney Morning Herald and The Age's last 30 uploads did at least 1.5× the channel's typical views.
Pia Miranda on food, fame – and life after Looking for Alibrandi10 views · Nov 6, 20260× typical views
Pia Miranda Horizontal V221 views · Nov 6, 20260× typical views
What Australians think about their democracy, government and politicians1.5K views · Nov 5, 20260.2× typical views
Beau Lamarre-Condon denies spying on TV presenter during dramatic day in court1.9K views · Nov 5, 20260.4× typical views
Russell Brand faces ‘significant’ jail term after guilty verdicts for rape, sexual assaults2.8K views · Nov 5, 20260.6× typical views
A health check on Australia's democracy exposes deep divides1.3K views · Nov 5, 20260.2× typical views
David Jones: Luxury brands have fled as shoppers flocked to lament the department store.3K views · Nov 5, 20260.6× typical views
CJ Hendry’s Sydney Juju & Friends event is free. But some fans make a profit from it.563 views · Nov 5, 20260.1× typical views
Anthony Albanese had to go to CHOGM. But it cost him. There is no time to change plans for 2026.2.6K views · Nov 5, 20260.5× typical views
Is Trumpism dead? What the Democrats sweep to power means for America and the world65K views · Nov 5, 202610.6× typical views
The News & Politics niche on YouTube
In the last 30 days, Returbe tracked 56K videos from 828 channels in this niche. 18.2% of them reached 3× their channel's typical views, and a typical long video got 15K views. Estimated RPM for the niche: $2 to $8.
Smaller channels breaking out in this niche right now: ESdiario TV (117K subs, best video 72.9×), BNN Bloomberg (188K subs, best video 147.4×), M6 Info (315K subs, best video 52.9×), CP24 (383K subs, best video 26.1×), OKDIARIO (290K subs, best video 93.4×), NBC Montana (107K subs, best video 1379×).
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See every outlier from The Sydney Morning Herald and The Age and its niche
Returbe tracks this channel daily: full video history, similar channels, and the videos breaking out in its niche this week.
Frequently asked questions
How many subscribers does The Sydney Morning Herald and The Age have?
The Sydney Morning Herald and The Age has 271K subscribers on YouTube and 143M total views across 4.9K videos (Returbe data, updated Nov 6, 2026).
How much does The Sydney Morning Herald and The Age make on YouTube?
Returbe estimates The Sydney Morning Herald and The Age's YouTube ad revenue at $2.8K – $11K per month, based on recent views and an RPM of about $0.92–$3.66 per 1,000 views for this niche and audience. Sponsorships, merch and memberships are not included.
How often does The Sydney Morning Herald and The Age upload?
The Sydney Morning Herald and The Age uploads about 110.8 videos a month, most often on Monday. The last upload was on Nov 6, 2026.
What is The Sydney Morning Herald and The Age's best performing video?
"US midterms: Barack Obama has attacked Trump’s administration in campaign trail comeback." is The Sydney Morning Herald and The Age's biggest outlier: 133K views, 26.5× the channel's typical views.
What channels are similar to The Sydney Morning Herald and The Age?
Channels similar to The Sydney Morning Herald and The Age include APT Clips, The Logical Leftist, The News Agents, WELT Netzreporter, Scott MacFarlane Reports.
Data from Returbe's index of YouTube channels, collected from public YouTube data. Earnings are estimates from views and RPM benchmarks, not figures from the channel. Returbe is not affiliated with The Sydney Morning Herald and The Age or YouTube.
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