nookends YouTube Stats
@thenookends · Beauty & Fashion · Updated Nov 7, 2026
Subscribers
12K
Total views
1.3M
Videos
214
8.7 / month
Est. monthly earnings
$112 – $446
RPM $1.86–$7.43
Avg. views (last 30)
9.4K
Typical views
5.1K
median per video
Avg. video length
28 min
Channel age
2 years
since Aug 30, 2024
nookends channel overview
nookends (@thenookends) is a YouTube channel in the Beauty & Fashion niche created in 2024. It has 12K subscribers and 1.3M total views across 214 videos, an average of 6.1K views per video over its lifetime.
Its last 30 uploads averaged 9.4K views, and a typical video (the median) gets 5.1K views. Over the last 12 months, nookends published 40 videos (25% Shorts), and 9 of them (23%) reached at least 3× the channel's typical views.
How much does nookends make?
Returbe estimates nookends's YouTube ad revenue at $112 – $446 per month. The estimate uses an RPM (revenue per 1,000 views, after YouTube's share) of $1.86 to $7.43, typically $3.72, based on the channel's niche, audience language and the share of its views coming from Shorts. At that rate, 1 million long-form views earn about $3.7K.
Ad revenue is only part of the picture: sponsorships, affiliate links, memberships and merch often pay more than ads. Learn how RPM varies by niche in how much YouTubers make per 1,000 views, or check any channel with the free monetization checker.
Upload schedule
nookends publishes about 8.7 videos a month. Based on its last 40 uploads, its most common upload day is Tuesday (23% of uploads), usually around 05:00 UTC. The last video went out on Nov 6, 2026.
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nookends's best outlier videos
An outlier is a video that beats the channel's own typical views. These are nookends's biggest hits relative to its normal, the ideas its audience responded to most. What is an outlier video?
fave stationery organizers ★ muji, classiky & more!69K views · Mar 12, 202613.5× typical views
packing my new edc for the cafe! #topologie #whatsinmybag #everydaycarry #packwithme #createyourown60K views · Oct 22, 202612.1× typical views
what’s in my bag ft. large denim sacoche by topologie 🤩44K views · Oct 12, 20268.8× typical views
what's in my stationery pouch ✸ ft. soolla studio pouch40K views · Apr 11, 20267.8× typical views
what’s in my everyday carry ☁︎ journaling and work essentials ft. topologie cloud hobo34K views · Oct 8, 20266.7× typical views
journaling essentials ⊹ a beginner's guide24K views · Jun 10, 20264.7× typical views
how we started our mail club ꕤ our experience and tips22K views · Feb 10, 20264.3× typical views
taiwan stationery haul ✥ twisbi, yoseka, lennon tool bar, ink institute & more17K views · Jan 11, 20263.3× typical views
Latest videos
9 of nookends's last 30 uploads did at least 1.5× the channel's typical views.
my favorite purchase of 2026803 views · Nov 6, 20260.2× typical views
our first ever washi tapes!! 🤩🥳 #washitape #stickershop #unboxing #stationery #smallartist1.5K views · Nov 3, 20260.3× typical views
october mail club goodies! 💌 #mailclub #happymail #snailmail #snailmaillove #mailday882 views · Oct 27, 20260.2× typical views
the first year of our mail club ⟡ how to start one, lessons, tips and changes for 20272K views · Oct 24, 20260.4× typical views
packing my new edc for the cafe! #topologie #whatsinmybag #everydaycarry #packwithme #createyourown60K views · Oct 22, 202612.1× typical views
2️⃣ more days left of our sale! #stickershop #artshop #plannerstickers #journaling #smallartist531 views · Oct 14, 20260.1× typical views
pack alicia’s order with me 🫶 #stickershop #packorderswithme #artshop #plannerstickers #journaling934 views · Oct 13, 20260.2× typical views
what’s in my bag ft. large denim sacoche by topologie 🤩44K views · Oct 12, 20268.8× typical views
2026 pelikan hub ✳ experience + haul2.2K views · Oct 10, 20260.4× typical views
what’s in my everyday carry ☁︎ journaling and work essentials ft. topologie cloud hobo34K views · Oct 8, 20266.7× typical views
The Beauty & Fashion niche on YouTube
In the last 30 days, Returbe tracked 3.5K videos from 612 channels in this niche. 12.8% of them reached 3× their channel's typical views, and a typical long video got 37K views. Estimated RPM for the niche: $2.5 to $10.
Smaller channels breaking out in this niche right now: Yazmin Adalynn (109K subs, best video 130.3×), Dama Xe (382K subs, best video 68.3×), StopNFade (220K subs, best video 633.5×), Beautixthetic (5.3K subs, best video 311.2×), Beauty With Anch ♥️ (8.9K subs, best video 1192.1×), CELEB PICK US (6.9K subs, best video 24.6×).
Channels similar to nookends
Sarra Rose12K subscribers · 17K typical views
Pinky Koshal12K subscribers · 25K typical views
Chic & Timeless13K subscribers · 14K typical views
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Hae Mi Jane | Outfit Ideas15K subscribers · 62K typical views
Meadow & Theo16K subscribers
Susan's Sweet Life8.1K subscribers · 8.4K typical views
Maia M17K subscribers · 11K typical views
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Next24K subscribers
See every outlier from nookends and its niche
Returbe tracks this channel daily: full video history, similar channels, and the videos breaking out in its niche this week.
Frequently asked questions
How many subscribers does nookends have?
nookends has 12K subscribers on YouTube and 1.3M total views across 214 videos (Returbe data, updated Nov 7, 2026).
How much does nookends make on YouTube?
Returbe estimates nookends's YouTube ad revenue at $112 – $446 per month, based on recent views and an RPM of about $1.86–$7.43 per 1,000 views for this niche and audience. Sponsorships, merch and memberships are not included.
How often does nookends upload?
nookends uploads about 8.7 videos a month, most often on Tuesday. The last upload was on Nov 6, 2026.
What is nookends's best performing video?
"fave stationery organizers ★ muji, classiky & more!" is nookends's biggest outlier: 69K views, 13.5× the channel's typical views.
What channels are similar to nookends?
Channels similar to nookends include Sarra Rose, Pinky Koshal, Chic & Timeless, amazonfashion, Hae Mi Jane | Outfit Ideas.
Data from Returbe's index of YouTube channels, collected from public YouTube data. Earnings are estimates from views and RPM benchmarks, not figures from the channel. Returbe is not affiliated with nookends or YouTube.
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