UEFA YouTube Stats

@uefa · Sports · Updated Nov 5, 2026

UEFA channel overview

UEFA (@uefa) is a YouTube channel in the Sports niche created in 2006. It has 7.3M subscribers and 5.4B total views across 8.4K videos, an average of 644K views per video over its lifetime.

Its last 30 uploads averaged 251K views, and a typical video (the median) gets 134K views. Over the last 12 months, UEFA published 72 videos (79% Shorts), and 12 of them (17%) reached at least 3× the channel's typical views.

How much does UEFA make?

Returbe estimates UEFA's YouTube ad revenue at $48K – $171K per month. The estimate uses an RPM (revenue per 1,000 views, after YouTube's share) of $0.35 to $1.24, typically $0.63, based on the channel's niche, audience language and the share of its views coming from Shorts. At that rate, 1 million long-form views earn about $630.

Ad revenue is only part of the picture: sponsorships, affiliate links, memberships and merch often pay more than ads. Learn how RPM varies by niche in how much YouTubers make per 1,000 views, or check any channel with the free monetization checker.

Upload schedule

UEFA publishes about 78.2 videos a month. Based on its last 72 uploads, its most common upload day is Monday (19% of uploads), usually around 17:00 UTC. The last video went out on Nov 5, 2026.

UEFA's best outlier videos

An outlier is a video that beats the channel's own typical views. These are UEFA's biggest hits relative to its normal, the ideas its audience responded to most. What is an outlier video?

• EVERY Champions League Goal From Matchday 3 | Highlights2.1M views · Oct 22, 202615.7× typical views
• How Harry Kane won the Ballon d’Or!4.7M views · Oct 27, 202614.4× typical views
• Harry Kane takes goal-kicks too apparently 🤷‍♂️3M views · Oct 22, 20269.3× typical views
• 👀 👀 👀2.4M views · Oct 22, 20267.3× typical views
• 99 sprint speed2.2M views · Oct 24, 20266.8× typical views
• INSANE atmosphere at Beşiktaş! 🤯2.2M views · Oct 28, 20266.6× typical views
• What a save from Sommer! 👏2M views · Oct 20, 20266.1× typical views
• EVERY Champions League Goal From Matchday 4 | Highlights1M views · Nov 5, 20265.4× typical views

Latest videos

5 of UEFA's last 30 uploads did at least 1.5× the channel's typical views.

• Cristiano’s mentality 🧠3.5K views · Nov 5, 20260× typical views
• Made it look so easy263K views · Nov 5, 20260.6× typical views
• EVERY Champions League Goal From Matchday 4 | Highlights1M views · Nov 5, 20265.4× typical views
• Satisfying assist 😍197K views · Nov 5, 20260.5× typical views
• Could have changed the game… 😬104K views · Nov 5, 20260.3× typical views
• Backing Como to score first again? The stats suggest Haaland will deliver in Leipzig!17K views · Nov 4, 20260.1× typical views
• This Cancelo assist 😍49K views · Nov 4, 20260.2× typical views
• Diomande’s finish 😍288K views · Nov 4, 20260.8× typical views
• Incredible Europa League Goals That Are 10/10 Finishes! | Matchday 4 Edition9.9K views · Nov 4, 20260.1× typical views
• Quaresma shot power 🤯277K views · Nov 4, 20260.8× typical views

The Sports niche on YouTube

In the last 30 days, Returbe tracked 33K videos from 989 channels in this niche. 17.8% of them reached 3× their channel's typical views, and a typical long video got 22K views. Estimated RPM for the niche: $2.5 to $9.

Smaller channels breaking out in this niche right now: DAZN Fútbol (390K subs, best video 230.6×), MATHIS FOOTBALL (103K subs, best video 475.3×), Cam 23 (155K subs, best video 1026.6×), Victor Foot (56K subs, best video 139.4×), NFL on FOX (287K subs, best video 56.4×), CFB ON FOX (387K subs, best video 23.2×).

Channels similar to UEFA

• TNT Sports Football6.5M subscribers · 91K typical views
• ChrisMD6.3M subscribers · 2M typical views
• Sky Sports Premier League6.1M subscribers · 271K typical views
• FC Bayern München5.8M subscribers · 117K typical views
• Joris5.5M subscribers · 91K typical views
• NBC Sports5.4M subscribers · 5.3K typical views
• ESPN FC5.4M subscribers · 47K typical views
• B/R Football3.8M subscribers
• Ligue 1 McDonald’s3.4M subscribers · 32K typical views
• DAZN Football3.2M subscribers · 4.8K typical views
• CBS Sports Golazo3.1M subscribers · 18K typical views
• beIN SPORTS France2.9M subscribers · 34K typical views

Frequently asked questions

Data from Returbe's index of YouTube channels, collected from public YouTube data. Earnings are estimates from views and RPM benchmarks, not figures from the channel. Returbe is not affiliated with UEFA or YouTube.