Brooklyn and Bailey YouTube Stats

@brooklynandbailey · Beauty & Fashion · Updated Nov 6, 2026

Brooklyn and Bailey channel overview

Brooklyn and Bailey (@brooklynandbailey) is a YouTube channel in the Beauty & Fashion niche created in 2010. It has 7.5M subscribers and 2.1B total views across 1.9K videos, an average of 1.1M views per video over its lifetime.

Its last 30 uploads averaged 306K views, and a typical video (the median) gets 630K views. Over the last 12 months, Brooklyn and Bailey published 68 videos (91% Shorts), and 2 of them (3%) reached at least 3× the channel's typical views.

Subscriber growth

Over the last 11 days, Brooklyn and Bailey gained 10K subscribers and 11M views, about 1M views a day.

How much does Brooklyn and Bailey make?

Returbe estimates Brooklyn and Bailey's YouTube ad revenue at $32K – $127K per month. The estimate uses an RPM (revenue per 1,000 views, after YouTube's share) of $1 to $3.97, typically $1.99, based on the channel's niche, audience language and the share of its views coming from Shorts. At that rate, 1 million long-form views earn about $2K.

Ad revenue is only part of the picture: sponsorships, affiliate links, memberships and merch often pay more than ads. Learn how RPM varies by niche in how much YouTubers make per 1,000 views, or check any channel with the free monetization checker.

Upload schedule

Brooklyn and Bailey publishes about 55.4 videos a month. Based on its last 68 uploads, its most common upload day is Tuesday (21% of uploads), usually around 20:00 UTC. The last video went out on Nov 4, 2026.

Brooklyn and Bailey's best outlier videos

An outlier is a video that beats the channel's own typical views. These are Brooklyn and Bailey's biggest hits relative to its normal, the ideas its audience responded to most. What is an outlier video?

• baby #2 is on the way🥹 #baby #pregnant #announcement522K views · Oct 26, 20263.2× typical views
• Let’s talk…1.9M views · Oct 28, 20263.1× typical views
• We shared our fertility struggles to help others going through the same thing feel less alone485K views · Oct 9, 20263× typical views
• Finding Out I'M PREGNANT1.8M views · Oct 21, 20262.8× typical views
• You Are NOT Seeing Double447K views · Oct 5, 20262.7× typical views
• the rumors are always crazy haha #rumor #dance #twins323K views · Oct 13, 20262× typical views
• we just lost it by the end 💀269K views · Sep 27, 20261.6× typical views
• Halloween this year🐛 #halloweencostume #halloween #couplescostume266K views · Nov 2, 20261.6× typical views

Latest videos

6 of Brooklyn and Bailey's last 30 uploads did at least 1.5× the channel's typical views.

• Telling My Family I’M PREGNANT!!1M views · Nov 4, 20261.6× typical views
• A full week of Disney?? Yes pls #outfit #ootd #fashion #marriage #husband150K views · Nov 4, 20260.9× typical views
• last one from Halloween 🫡 #costume #halloween #deandelaurentis #alliehayes #offcampus77K views · Nov 4, 20260.5× typical views
• Loved this costume this year!! #halloween #halloweencostume #couple144K views · Nov 3, 20260.9× typical views
• A very hungry (and pregnant) caterpillar👀 #halloween #halloweencostume #couple72K views · Nov 3, 20260.4× typical views
• now someone start reciting Shakespeare #offcampus #costume #halloween #alliehayes #deandelaurentis257K views · Nov 2, 20261.6× typical views
• Halloween this year🐛 #halloweencostume #halloween #couplescostume266K views · Nov 2, 20261.6× typical views
• Allie Hayes drunk Shakespeare 💅🏻 #offcampus #halloween #costume #alliehayes140K views · Nov 2, 20260.9× typical views
• Another first trimester draft for ya! #pregnant #mom #pregnancy196K views · Nov 1, 20261.2× typical views
• Happy Halloween!69K views · Oct 31, 20260.4× typical views

The Beauty & Fashion niche on YouTube

In the last 30 days, Returbe tracked 2.8K videos from 517 channels in this niche. 12.8% of them reached 3× their channel's typical views, and a typical long video got 49K views. Estimated RPM for the niche: $2.5 to $10.

Smaller channels breaking out in this niche right now: Yazmin Adalynn (109K subs, best video 129.7×), Dama Xe (380K subs, best video 69.4×), StopNFade (220K subs, best video 734.8×), Beautixthetic (5.3K subs, best video 277.8×), CELEB PICK US (6.8K subs, best video 23.8×), Eli (267K subs, best video 41.2×).

Channels similar to Brooklyn and Bailey

• AlishaMarie8M subscribers · 152K typical views
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• Mamiseelen1.6M subscribers · 172K typical views
• Marie1.6M subscribers · 155K typical views
• Tara Michelle1.3M subscribers · 138K typical views
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Frequently asked questions

Data from Returbe's index of YouTube channels, collected from public YouTube data. Earnings are estimates from views and RPM benchmarks, not figures from the channel. Returbe is not affiliated with Brooklyn and Bailey or YouTube.