Isabelle Labrecque YouTube Stats

@diaryofisabelle · Beauty & Fashion · Updated Nov 6, 2026

Isabelle Labrecque channel overview

Isabelle Labrecque (@diaryofisabelle) is a YouTube channel in the Beauty & Fashion niche created in 2014. It has 52K subscribers and 8.2M total views across 141 videos, an average of 58K views per video over its lifetime.

Its last 30 uploads averaged 34K views, and a typical video (the median) gets 58K views. Over the last 12 months, Isabelle Labrecque published 52 videos (75% Shorts), and 2 of them (4%) reached at least 3× the channel's typical views.

Subscriber growth

Over the last 11 days, Isabelle Labrecque gained 200 subscribers and 202K views, about 18K views a day.

How much does Isabelle Labrecque make?

Returbe estimates Isabelle Labrecque 's YouTube ad revenue at $487 – $1.9K per month. The estimate uses an RPM (revenue per 1,000 views, after YouTube's share) of $0.97 to $3.89, typically $1.95, based on the channel's niche, audience language and the share of its views coming from Shorts. At that rate, 1 million long-form views earn about $1.9K.

Ad revenue is only part of the picture: sponsorships, affiliate links, memberships and merch often pay more than ads. Learn how RPM varies by niche in how much YouTubers make per 1,000 views, or check any channel with the free monetization checker.

Upload schedule

Isabelle Labrecque publishes about 3.3 videos a month. Based on its last 52 uploads, its most common upload day is Sunday (31% of uploads), usually around 19:00 UTC. The last video went out on Nov 2, 2026.

Isabelle Labrecque 's best outlier videos

An outlier is a video that beats the channel's own typical views. These are Isabelle Labrecque 's biggest hits relative to its normal, the ideas its audience responded to most. What is an outlier video?

• combo eyeliner brun + mascara brun = 🤎 @LOrealParisCanada #lorealparis_partner95K views · Sep 11, 202610.1× typical views
• fit check44K views · Sep 30, 20264.7× typical views
• UN WEEKEND DANS MA VIE (ft. Aly Brassard, Alexane Pelletier, etc)166K views · Oct 4, 20262.8× typical views
• une journée dans ma vie à Montréal #vlog #montreal #dayinmylife26K views · Sep 21, 20262.8× typical views
• vlog de ma journée de festival à osheaga 🎡🎶 #montreal #festival25K views · Aug 1, 20262.7× typical views
• haul zara 👜 #haul #zara #tryonhaul25K views · Jun 21, 20262.7× typical views
• 24H de shopping aux États-Unis! #ulta #haul #roadtrip22K views · Jul 27, 20262.4× typical views
• vlog concert d’ariana grande à montreal!!! 🎶🎤 #vlog #arianagrande #montreal20K views · Jul 29, 20262.2× typical views

Latest videos

10 of Isabelle Labrecque 's last 30 uploads did at least 1.5× the channel's typical views.

• top 10 de mes produits coup de coeurs pour la vente sephora #sephorasale #reccomended #maquillage2.1K views · Nov 2, 20260.2× typical views
• TOUT CE QUE JE MANGE DANS LE SUD DE LA FRANCE42K views · Nov 1, 20260.7× typical views
• JE TESTE LES MEILLEURS PUMPKIN SPICE LATTES DE MONTRÉAL58K views · Oct 25, 20261× typical views
• journée de congé en tant que pilote d’avion #aviation13K views · Oct 7, 20261.3× typical views
• UN WEEKEND DANS MA VIE (ft. Aly Brassard, Alexane Pelletier, etc)166K views · Oct 4, 20262.8× typical views
• fit check44K views · Sep 30, 20264.7× typical views
• fall nails but make it birthday #manicure #nails #fall #vlog12K views · Sep 28, 20261.3× typical views
• je teste un restaurant iranien à montréal! #tasttest #review #persian #restaurant9.5K views · Sep 24, 20261× typical views
• cheveux, skincare, maquillage et outfit! on se prépare pour une journée en Provence #grwm #france9.3K views · Sep 23, 20261× typical views
• post-facial selfcare 🧖🏼‍♀️2.6K views · Sep 22, 20260.3× typical views

The Beauty & Fashion niche on YouTube

In the last 30 days, Returbe tracked 2.8K videos from 517 channels in this niche. 12.8% of them reached 3× their channel's typical views, and a typical long video got 49K views. Estimated RPM for the niche: $2.5 to $10.

Smaller channels breaking out in this niche right now: Yazmin Adalynn (109K subs, best video 129.7×), Dama Xe (380K subs, best video 69.4×), StopNFade (220K subs, best video 734.8×), Beautixthetic (5.3K subs, best video 277.8×), CELEB PICK US (6.8K subs, best video 23.8×), Eli (267K subs, best video 41.2×).

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Frequently asked questions

Data from Returbe's index of YouTube channels, collected from public YouTube data. Earnings are estimates from views and RPM benchmarks, not figures from the channel. Returbe is not affiliated with Isabelle Labrecque or YouTube.