Jordan Matter YouTube Stats

@jordanmatter · Challenges & Entertainment · Updated Nov 7, 2026

Jordan Matter channel overview

Jordan Matter (@jordanmatter) is a YouTube channel in the Challenges & Entertainment niche created in 2006. It has 39M subscribers and 16B total views across 585 videos, an average of 27M views per video over its lifetime.

Its last 30 uploads averaged 22M views, and a typical video (the median) gets 23M views. Over the last 12 months, Jordan Matter published 33 videos (9% Shorts), and 0 of them (0%) reached at least 3× the channel's typical views.

How much does Jordan Matter make?

Returbe estimates Jordan Matter's YouTube ad revenue at $176K – $706K per month. The estimate uses an RPM (revenue per 1,000 views, after YouTube's share) of $1.96 to $7.86, typically $3.93, based on the channel's niche, audience language and the share of its views coming from Shorts. At that rate, 1 million long-form views earn about $3.9K.

Ad revenue is only part of the picture: sponsorships, affiliate links, memberships and merch often pay more than ads. Learn how RPM varies by niche in how much YouTubers make per 1,000 views, or check any channel with the free monetization checker.

Upload schedule

Jordan Matter publishes about 6.5 videos a month. Based on its last 33 uploads, its most common upload day is Friday (18% of uploads), usually around 06:00 UTC. The last video went out on Nov 6, 2026.

Jordan Matter's best outlier videos

An outlier is a video that beats the channel's own typical views. These are Jordan Matter's biggest hits relative to its normal, the ideas its audience responded to most. What is an outlier video?

• My Dad Can't Stop My Secret Sleepover42M views · May 11, 20261.8× typical views
• Recreating Our Childhood Memories *Emotional*39M views · Jun 10, 20261.7× typical views
• BEST FRIENDS vs COUPLE: The Truth Gets Exposed38M views · May 11, 20261.7× typical views
• What If They Never Met?37M views · Oct 17, 20261.6× typical views
• Trapped in Every COLOR34M views · Jul 10, 20261.5× typical views
• Boys vs Girls - ONE COLOR Dream Sleepover33M views · Jun 10, 20261.5× typical views
• I Hired a Fake Twin To Prank My Dad29M views · Jul 10, 20261.3× typical views
• Someone RUINED My Prom29M views · Apr 11, 20261.3× typical views

Latest videos

5 of Jordan Matter's last 30 uploads did at least 1.5× the channel's typical views.

• Surviving Every Grade in WORLD’S TINIEST SCHOOL5 views · Nov 6, 20260× typical views
• My SECRET SLEEPOVER in Target12M views · Nov 1, 20260.5× typical views
• Surviving 24 Hours In My Pool19M views · Oct 25, 20260.8× typical views
• I Can BUY ANYTHING Until My Dad Catches Me16M views · Oct 24, 20260.7× typical views
• What If They Never Met?37M views · Oct 17, 20261.6× typical views
• What if Salish & Nidal never met?1.6M views · Oct 10, 2026
• Surprising Strangers With Front Row Seats #shorts2.9M views · Oct 9, 2026
• Someone Left a LOST PUPPY At My House23M views · Oct 8, 20261× typical views
• I Built a SECRET MALL in my House21M views · Oct 8, 20260.9× typical views
• This Board Game Gets WORSE Every Turn17M views · Oct 8, 20260.7× typical views

The Challenges & Entertainment niche on YouTube

In the last 30 days, Returbe tracked 3K videos from 494 channels in this niche. 15.5% of them reached 3× their channel's typical views, and a typical long video got 73K views. Estimated RPM for the niche: $2 to $8.

Smaller channels breaking out in this niche right now: Tynx (287K subs, best video 150.8×), superiiorcheer (29K subs, best video 49.3×), MooDMelt (175K subs, best video 153.3×), Hood Shop Moments (45K subs, best video 81.3×), Banijay Bluelight (221K subs, best video 9.7×), BrettCooperFanPage (279K subs, best video 12.7×).

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Frequently asked questions

Data from Returbe's index of YouTube channels, collected from public YouTube data. Earnings are estimates from views and RPM benchmarks, not figures from the channel. Returbe is not affiliated with Jordan Matter or YouTube.