MSA YouTube Stats

@msa.official · Challenges & Entertainment · Updated Nov 7, 2026

MSA channel overview

MSA (@msa.official) is a YouTube channel in the Challenges & Entertainment niche created in 2019. It has 28M subscribers and 14B total views across 1.1K videos, an average of 13M views per video over its lifetime.

Its last 30 uploads averaged 6M views, and a typical video (the median) gets 9M views. Over the last 12 months, MSA published 40 videos (25% Shorts), and 0 of them (0%) reached at least 3× the channel's typical views.

How much does MSA make?

Returbe estimates MSA's YouTube ad revenue at $34K – $135K per month. The estimate uses an RPM (revenue per 1,000 views, after YouTube's share) of $1.97 to $7.89, typically $3.95, based on the channel's niche, audience language and the share of its views coming from Shorts. At that rate, 1 million long-form views earn about $4K.

Ad revenue is only part of the picture: sponsorships, affiliate links, memberships and merch often pay more than ads. Learn how RPM varies by niche in how much YouTubers make per 1,000 views, or check any channel with the free monetization checker.

Upload schedule

MSA publishes about 3.3 videos a month. Based on its last 40 uploads, its most common upload day is Thursday (25% of uploads), usually around 06:00 UTC. The last video went out on Nov 1, 2026.

MSA's best outlier videos

An outlier is a video that beats the channel's own typical views. These are MSA's biggest hits relative to its normal, the ideas its audience responded to most. What is an outlier video?

• Scared of Me - Faith - Music Video612K views · Sep 25, 20262× typical views
• He Can't Take A Hint582K views · Sep 29, 20261.9× typical views
• I Look Like Barbie But I’m Stronger Than Every Guy16M views · Oct 8, 20261.7× typical views
• No One Knew I Was Famous521K views · Oct 7, 20261.7× typical views
• I'm A secret Star12M views · Oct 8, 20261.3× typical views
• My Best Friend Kissed My Boyfriend, So I Kissed Hers12M views · Aug 9, 20261.3× typical views
• I Cut Off My Crazy Long, Shiny Hair to Change My Life12M views · Sep 8, 20261.3× typical views
• I Became A Millionaire and Went to College at 14!12M views · May 11, 20261.3× typical views

Latest videos

4 of MSA's last 30 uploads did at least 1.5× the channel's typical views.

• I Have Two Sisters No One Knows About7M views · Nov 1, 20260.8× typical views
• My Sister and I Have the Same BF9.1M views · Oct 17, 20261× typical views
• She Tried To Expose Me262K views · Oct 15, 20260.9× typical views
• Do i Look Like A Boy316K views · Oct 8, 20261× typical views
• I Look Like Barbie But I’m Stronger Than Every Guy16M views · Oct 8, 20261.7× typical views
• I Can’t Control My Reactions6.5M views · Oct 8, 20260.7× typical views
• My Mom Went Back To School9.2M views · Oct 8, 20261× typical views
• I'm A secret Star12M views · Oct 8, 20261.3× typical views
• No One Knew I Was Famous521K views · Oct 7, 20261.7× typical views
• i tried to copy my mom298K views · Oct 1, 20261× typical views

The Challenges & Entertainment niche on YouTube

In the last 30 days, Returbe tracked 3K videos from 494 channels in this niche. 15.4% of them reached 3× their channel's typical views, and a typical long video got 73K views. Estimated RPM for the niche: $2 to $8.

Smaller channels breaking out in this niche right now: Tynx (287K subs, best video 150.8×), superiiorcheer (29K subs, best video 49.3×), MooDMelt (175K subs, best video 153.3×), Hood Shop Moments (45K subs, best video 81.3×), Banijay Bluelight (221K subs, best video 9.7×), BrettCooperFanPage (279K subs, best video 12.7×).

Channels similar to MSA

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Frequently asked questions

Data from Returbe's index of YouTube channels, collected from public YouTube data. Earnings are estimates from views and RPM benchmarks, not figures from the channel. Returbe is not affiliated with MSA or YouTube.