Kristen McGowan YouTube Stats

@kristenmcgowan · DIY, Home & Crafts · Updated Nov 6, 2026

Kristen McGowan channel overview

Kristen McGowan (@kristenmcgowan) is a YouTube channel in the DIY, Home & Crafts niche created in 2016. It has 1.9M subscribers and 209M total views across 598 videos, an average of 349K views per video over its lifetime.

Its last 30 uploads averaged 70K views, and a typical video (the median) gets 129K views. Over the last 12 months, Kristen McGowan published 52 videos (60% Shorts), and 3 of them (6%) reached at least 3× the channel's typical views.

Subscriber growth

Over the last 16 days, Kristen McGowan gained 0 subscribers and 960K views, about 60K views a day.

How much does Kristen McGowan make?

Returbe estimates Kristen McGowan's YouTube ad revenue at $4.2K – $14K per month. The estimate uses an RPM (revenue per 1,000 views, after YouTube's share) of $2.44 to $8.35, typically $4.53, based on the channel's niche, audience language and the share of its views coming from Shorts. At that rate, 1 million long-form views earn about $4.5K.

Ad revenue is only part of the picture: sponsorships, affiliate links, memberships and merch often pay more than ads. Learn how RPM varies by niche in how much YouTubers make per 1,000 views, or check any channel with the free monetization checker.

Upload schedule

Kristen McGowan publishes about 10.9 videos a month. Based on its last 52 uploads, its most common upload day is Sunday (37% of uploads), usually around 17:00 UTC. The last video went out on Nov 1, 2026.

Kristen McGowan's best outlier videos

An outlier is a video that beats the channel's own typical views. These are Kristen McGowan's biggest hits relative to its normal, the ideas its audience responded to most. What is an outlier video?

• Better Sleep Matters More Than Ever! @mattressfirm #sleepeasy #MattressFirmPartner #Ad317K views · Oct 21, 202611.9× typical views
• 1 month with our baby Rowan🩵🥹222K views · May 18, 20268.4× typical views
• Forgotten Home Features That Were Actually GENIUS #interiordesign #home88K views · Sep 8, 20263.3× typical views
• EXTREME EUROPEAN INSPIRED PATIO MAKEOVER | Renovation From Start to Finish326K views · Sep 27, 20262.5× typical views
• This is where you’ll find us on a rainy day #motherhood #rainyday60K views · Jun 10, 20262.2× typical views
• Interior design 🫶🏼51K views · Jul 7, 20261.9× typical views
• A glimpse of my work💁🏼‍♀️ #interiordesign #diy #homedecor #roommakeover47K views · Jul 10, 20261.8× typical views
• IKEA SHOP WITH ME 2026 | NEW SPRING PRODUCTS + HOME DECOR230K views · Apr 26, 20261.8× typical views

Latest videos

3 of Kristen McGowan's last 30 uploads did at least 1.5× the channel's typical views.

• 10 FORGOTTEN KITCHEN FEATURES WE NEED TO BRING BACK! | Kitchen Design Ideas70K views · Nov 1, 20260.5× typical views
• The process vs the product✨ #backyard21K views · Oct 22, 20260.8× typical views
• Better Sleep Matters More Than Ever! @mattressfirm #sleepeasy #MattressFirmPartner #Ad317K views · Oct 21, 202611.9× typical views
• 10 FREE WAYS TO MAKE YOUR HOME LOOK BETTER (Without Buying Anything New)166K views · Oct 18, 20261.3× typical views
• BACKYARD PATIO SOD INSTALLATION | Episode 618K views · Oct 16, 20260.7× typical views
• BACKYARD PATIO RENOVATION | Outdoor Diamond Porcelain Pavers (Episode 5) #pavers #backyardmakeover26K views · Oct 15, 20261× typical views
• Backyard Patio Renovation Day 3 Update | It’s Taking Shape 🌳👏🏼12K views · Oct 13, 20260.4× typical views
• Backyard Patio Renovation Demo Day | Episode 3 🔨🌳 #backyard #patio #renovation15K views · Oct 12, 20260.6× typical views
• BACKYARD PATIO RENOVATION: White Paint Selection | Episode 2 #whitepaint #backyard #renovation17K views · Oct 11, 20260.6× typical views
• Backyard Patio Renovation Design Plan | Episode 130K views · Oct 10, 20261.1× typical views

The DIY, Home & Crafts niche on YouTube

In the last 30 days, Returbe tracked 2.4K videos from 270 channels in this niche. 12.9% of them reached 3× their channel's typical views, and a typical long video got 15K views. Estimated RPM for the niche: $3.5 to $12.

Smaller channels breaking out in this niche right now: LuxeRenaissance (34K subs, best video 33.3×), TechnoclipHd (255K subs, best video 23.8×), Hand Works (4.4K subs, best video 11.6×), france.bricolage (186K subs, best video 95.3×), The Weekend Builder (81K subs, best video 377.4×), Wood You Believe (58K subs, best video 67×).

Channels similar to Kristen McGowan

• Lone Fox1.8M subscribers · 163K typical views
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• Craig and Aimee | Kinging-It420K subscribers · 190K typical views
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• XO, MaCenna Vlogs265K subscribers · 110K typical views
• france.bricolage186K subscribers · 797 typical views

Frequently asked questions

Data from Returbe's index of YouTube channels, collected from public YouTube data. Earnings are estimates from views and RPM benchmarks, not figures from the channel. Returbe is not affiliated with Kristen McGowan or YouTube.