Lovely Lou channel avatar

Lovely Lou YouTube Stats

@lovely-lou · DIY, Home & Crafts · Updated Nov 6, 2026

Subscribers

336K

Total views

67M

Videos

681

5.4 / month

Est. monthly earnings

$1.6K – $5.5K

RPM $1.72–$5.88

Avg. views (last 30)

35K

Typical views

36K

median per video

Avg. video length

45 min

Channel age

7 years

since Jan 4, 2019

Lovely Lou channel overview

Lovely Lou (@lovely-lou) is a YouTube channel in the DIY, Home & Crafts niche created in 2019. It has 336K subscribers and 67M total views across 681 videos, an average of 98K views per video over its lifetime.

Its last 30 uploads averaged 35K views, and a typical video (the median) gets 36K views. Over the last 12 months, Lovely Lou published 50 videos (40% Shorts), and 2 of them (4%) reached at least 3× the channel's typical views.

How much does Lovely Lou make?

Returbe estimates Lovely Lou's YouTube ad revenue at $1.6K – $5.5K per month. The estimate uses an RPM (revenue per 1,000 views, after YouTube's share) of $1.72 to $5.88, typically $3.19, based on the channel's niche, audience language and the share of its views coming from Shorts. At that rate, 1 million long-form views earn about $3.2K.

Ad revenue is only part of the picture: sponsorships, affiliate links, memberships and merch often pay more than ads. Learn how RPM varies by niche in how much YouTubers make per 1,000 views, or check any channel with the free monetization checker.

Upload schedule

Lovely Lou publishes about 5.4 videos a month. Based on its last 50 uploads, its most common upload day is Sunday (58% of uploads), usually around 12:00 UTC. The last video went out on Nov 1, 2026.

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Lovely Lou's best outlier videos

An outlier is a video that beats the channel's own typical views. These are Lovely Lou's biggest hits relative to its normal, the ideas its audience responded to most. What is an outlier video?

Latest videos

9 of Lovely Lou's last 30 uploads did at least 1.5× the channel's typical views.

The DIY, Home & Crafts niche on YouTube

In the last 30 days, Returbe tracked 2.4K videos from 270 channels in this niche. 12.7% of them reached 3× their channel's typical views, and a typical long video got 14K views. Estimated RPM for the niche: $3.5 to $12.

Smaller channels breaking out in this niche right now: LuxeRenaissance (35K subs, best video 33.1×), TechnoclipHd (255K subs, best video 23.8×), Hand Works (4.4K subs, best video 13.4×), The Weekend Builder (81K subs, best video 407×), france.bricolage (186K subs, best video 78×), SpaceRevive (10K subs, best video 988.7×).

Channels similar to Lovely Lou

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Frequently asked questions

How many subscribers does Lovely Lou have?

Lovely Lou has 336K subscribers on YouTube and 67M total views across 681 videos (Returbe data, updated Nov 6, 2026).

How much does Lovely Lou make on YouTube?

Returbe estimates Lovely Lou's YouTube ad revenue at $1.6K – $5.5K per month, based on recent views and an RPM of about $1.72–$5.88 per 1,000 views for this niche and audience. Sponsorships, merch and memberships are not included.

How often does Lovely Lou upload?

Lovely Lou uploads about 5.4 videos a month, most often on Sunday. The last upload was on Nov 1, 2026.

What is Lovely Lou's best performing video?

"✈️ 48h dans notre nouvelle vie à l’autre bout du monde !" is Lovely Lou's biggest outlier: 128K views, 3.6× the channel's typical views.

What channels are similar to Lovely Lou?

Channels similar to Lovely Lou include Mini creator, Crafts That Slap, British Homes Hub, TheSorryLife, The Home Depot.

Data from Returbe's index of YouTube channels, collected from public YouTube data. Earnings are estimates from views and RPM benchmarks, not figures from the channel. Returbe is not affiliated with Lovely Lou or YouTube.

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Lovely Lou YouTube Stats: 336K Subscribers, Earnings & Outliers · Returbe