MAKEUP BY MARIO YouTube Stats

@makeupbymario · Beauty & Fashion · Updated Nov 6, 2026

MAKEUP BY MARIO channel overview

MAKEUP BY MARIO (@makeupbymario) is a YouTube channel in the Beauty & Fashion niche created in 2020. It has 186K subscribers and 41M total views across 356 videos, an average of 116K views per video over its lifetime.

Its last 30 uploads averaged 240K views, and a typical video (the median) gets 0 views. Over the last 12 months, MAKEUP BY MARIO published 50 videos (96% Shorts), and 5 of them (10%) reached at least 3× the channel's typical views.

Subscriber growth

Over the last 9 days, MAKEUP BY MARIO gained 2K subscribers and 289K views, about 32K views a day.

How much does MAKEUP BY MARIO make?

Returbe doesn't have enough recent views to estimate MAKEUP BY MARIO's monthly revenue. The estimate uses an RPM (revenue per 1,000 views, after YouTube's share) of $0.04 to $0.15, typically $0.09, based on the channel's niche, audience language and the share of its views coming from Shorts. At that rate, 1 million long-form views earn about $90.

Ad revenue is only part of the picture: sponsorships, affiliate links, memberships and merch often pay more than ads. Learn how RPM varies by niche in how much YouTubers make per 1,000 views, or check any channel with the free monetization checker.

Upload schedule

Based on its last 50 uploads, its most common upload day is Friday (30% of uploads), usually around 19:00 UTC. The last video went out on Sep 28, 2026.

MAKEUP BY MARIO's best outlier videos

An outlier is a video that beats the channel's own typical views. These are MAKEUP BY MARIO's biggest hits relative to its normal, the ideas its audience responded to most. What is an outlier video?

• How to achieve this matte smoky eye 👨‍🎨4.4M views · Jul 1, 2026113.5× typical views
• SCULPT LIKE A PRO ARTIST849K views · May 13, 202622.1× typical views
• How To Get The Perfect Smokey Eye364K views · Jun 10, 20269.5× typical views
• MARIO'S ARTISTRY FOR BLUE EYES336K views · Sep 28, 20268.7× typical views
• Mario answers your lipstick questions 💋292K views · Jun 15, 20267.6× typical views
• Ageless Beauty Tips | Mario's Beauty Booth: Episode 7 w/ Erica Taylor82K views · Jun 9, 20262.1× typical views
• Ethereal Eyes™ Eyeshadow Palette: The Original drops soon!76K views · Mar 12, 20262× typical views
• Contouring: Then & Now | Mario's Beauty Booth: Episode 4 w/ Carli Bybel76K views · May 29, 20262× typical views

Latest videos

9 of MAKEUP BY MARIO's last 30 uploads did at least 1.5× the channel's typical views.

• MARIO'S ARTISTRY FOR BLUE EYES336K views · Sep 28, 20268.7× typical views
• NEW SOFTSHIMMER™ LONG-WEAR CREAM EYESHADOWS14K views · Aug 7, 20260.4× typical views
• Sound on for the most satisfying thing you'll hear all day 🔉🤍47K views · Jul 25, 20261.2× typical views
• READY IN MINUTES 🍓🤍49K views · Jul 21, 20261.3× typical views
• Depotting Mario's Blush Sticks26K views · Jul 10, 20260.7× typical views
• A sunkissed look ☀️29K views · Jul 6, 20260.8× typical views
• How to achieve this matte smoky eye 👨‍🎨4.4M views · Jul 1, 2026113.5× typical views
• Mario answers your lipstick questions 💋292K views · Jun 15, 20267.6× typical views
• Mario answers your artistry questions 💌68K views · Jun 12, 20261.8× typical views
• How To Get The Perfect Smokey Eye364K views · Jun 10, 20269.5× typical views

The Beauty & Fashion niche on YouTube

In the last 30 days, Returbe tracked 2.8K videos from 519 channels in this niche. 12.8% of them reached 3× their channel's typical views, and a typical long video got 49K views. Estimated RPM for the niche: $2.5 to $10.

Smaller channels breaking out in this niche right now: Yazmin Adalynn (109K subs, best video 129.7×), Dama Xe (380K subs, best video 69.3×), StopNFade (220K subs, best video 734.8×), Beautixthetic (5.3K subs, best video 277.8×), CELEB PICK US (6.8K subs, best video 23.9×), Eli (267K subs, best video 41.1×).

Channels similar to MAKEUP BY MARIO

• Mon Blog de Fille204K subscribers · 45K typical views
• Lenadorable166K subscribers · 60K typical views
• Madeleine White Shorts165K subscribers
• Janelle Zharmenova217K subscribers · 88K typical views
• Sopha Dopha 150K subscribers · 115K typical views
• Suchorita Roy142K subscribers · 95K typical views
• Qure™ Skincare140K subscribers
• maybellinenewyork318K subscribers · 906 typical views
• Lidia Baylis-Zullo97K subscribers · 55K typical views
• Tycia371K subscribers · 78K typical views
• Dama Xe380K subscribers
• Shreemayi Reddy390K subscribers · 201K typical views

Frequently asked questions

Data from Returbe's index of YouTube channels, collected from public YouTube data. Earnings are estimates from views and RPM benchmarks, not figures from the channel. Returbe is not affiliated with MAKEUP BY MARIO or YouTube.