NowThis channel avatar

NowThis YouTube Stats

@nowthis · Comedy & Memes · Updated Nov 6, 2026

Subscribers

2.2M

+0 in 12 days

Total views

161M

+288K in 12 days

Videos

2.1K

35.8 / month

Est. monthly earnings

unknown

RPM $0.03–$0.1

Avg. views (last 30)

4.7K

Typical views

0

median per video

Avg. video length

—

Channel age

13 years

since Jan 24, 2013

NowThis channel overview

NowThis (@nowthis) is a YouTube channel in the Comedy & Memes niche created in 2013. It has 2.2M subscribers and 161M total views across 2.1K videos, an average of 76K views per video over its lifetime.

Its last 30 uploads averaged 4.7K views, and a typical video (the median) gets 0 views. Over the last 12 months, NowThis published 65 videos (100% Shorts), and 2 of them (3%) reached at least 3× the channel's typical views.

Subscriber growth

Over the last 12 days, NowThis gained 0 subscribers and 288K views, about 24K views a day.

Oct 25, 20262.2M → 2.2M subscribersNov 6, 2026

How much does NowThis make?

Returbe doesn't have enough recent views to estimate NowThis's monthly revenue. The estimate uses an RPM (revenue per 1,000 views, after YouTube's share) of $0.03 to $0.1, typically $0.06, based on the channel's niche, audience language and the share of its views coming from Shorts. At that rate, 1 million long-form views earn about $60.

Ad revenue is only part of the picture: sponsorships, affiliate links, memberships and merch often pay more than ads. Learn how RPM varies by niche in how much YouTubers make per 1,000 views, or check any channel with the free monetization checker.

Upload schedule

NowThis publishes about 35.8 videos a month. Based on its last 65 uploads, its most common upload day is Tuesday (20% of uploads), usually around 19:00 UTC. The last video went out on Nov 6, 2026.

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NowThis's best outlier videos

An outlier is a video that beats the channel's own typical views. These are NowThis's biggest hits relative to its normal, the ideas its audience responded to most. What is an outlier video?

Latest videos

5 of NowThis's last 30 uploads did at least 1.5× the channel's typical views.

The Comedy & Memes niche on YouTube

In the last 30 days, Returbe tracked 12K videos from 801 channels in this niche. 18% of them reached 3× their channel's typical views, and a typical long video got 45K views. Estimated RPM for the niche: $1.2 to $5.

Smaller channels breaking out in this niche right now: gningbo (84K subs, best video 2764.1×), Adictos Al Trap (216K subs, best video 42.1×), Patrick Custer (32K subs, best video 404.4×), Theo Rogan Shorts (436K subs, best video 20.6×), EpsilonnEdit (18K subs, best video 42.3×), MySt3Ry (22K subs, best video 33.2×).

Channels similar to NowThis

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Frequently asked questions

How many subscribers does NowThis have?

NowThis has 2.2M subscribers on YouTube and 161M total views across 2.1K videos (Returbe data, updated Nov 6, 2026).

How much does NowThis make on YouTube?

Returbe estimates an RPM of about $0.03–$0.1 per 1,000 views for NowThis's niche and audience. Sponsorships, merch and memberships are not included.

How often does NowThis upload?

NowThis uploads about 35.8 videos a month, most often on Tuesday. The last upload was on Nov 6, 2026.

What is NowThis's best performing video?

"gwynneth reads for nikki in obsession" is NowThis's biggest outlier: 23K views, 4.6× the channel's typical views.

What channels are similar to NowThis?

Channels similar to NowThis include Montreux Comedy, Les Tutos, Shayvise, Helen Christie, This Morning.

Data from Returbe's index of YouTube channels, collected from public YouTube data. Earnings are estimates from views and RPM benchmarks, not figures from the channel. Returbe is not affiliated with NowThis or YouTube.

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NowThis YouTube Stats: 2.2M Subscribers, Earnings & Outliers · Returbe