USA TODAY YouTube Stats

@usatoday · News & Politics · Updated Nov 7, 2026

USA TODAY channel overview

USA TODAY (@usatoday) is a YouTube channel in the News & Politics niche created in 2006. It has 7.6M subscribers and 5.3B total views across 38K videos, an average of 140K views per video over its lifetime.

Its last 30 uploads averaged 4K views, and a typical video (the median) gets 0 views. Over the last 12 months, USA TODAY published 47 videos (30% Shorts), and 0 of them (0%) reached at least 3× the channel's typical views.

How much does USA TODAY make?

Returbe estimates USA TODAY's YouTube ad revenue at $836 – $3.3K per month. The estimate uses an RPM (revenue per 1,000 views, after YouTube's share) of $1.86 to $7.45, typically $3.73, based on the channel's niche, audience language and the share of its views coming from Shorts. At that rate, 1 million long-form views earn about $3.7K.

Ad revenue is only part of the picture: sponsorships, affiliate links, memberships and merch often pay more than ads. Learn how RPM varies by niche in how much YouTubers make per 1,000 views, or check any channel with the free monetization checker.

Upload schedule

USA TODAY publishes about 51.1 videos a month. Based on its last 44 uploads, its most common upload day is Friday (48% of uploads), usually around 12:00 UTC. The last video went out on Nov 7, 2026.

Latest videos

0 of USA TODAY's last 30 uploads did at least 1.5× the channel's typical views.

• Houston reduces police cooperation with ICE after Democrats flip Texas16 views · Nov 7, 2026
• Dolly Parton fans celebrate her life aboard Destination Dollywood flight160 views · Nov 7, 2026
• Houston reduces police cooperation with ICE after Democrats flip Texas304 views · Nov 7, 2026
• Rockefeller Center Christmas tree is coming to town94 views · Nov 7, 2026
• Why is Washington DC getting more National Guard troops?243 views · Nov 7, 2026
• Ford's stock rises, GM's falls for week ending Nov. 6212 views · Nov 7, 2026
• A proposed ICE detention center is causing division in this Arizona community182 views · Nov 7, 2026
• How did federal job cuts affect Virginia voters in midterm elections?505 views · Nov 7, 2026
• Stephen Miller to become White House chief of staff after Trump shake-up6.9K views · Nov 7, 2026
• Social media shares emotional reactions to historic wins1.7K views · Nov 7, 2026

The News & Politics niche on YouTube

In the last 30 days, Returbe tracked 59K videos from 997 channels in this niche. 17% of them reached 3× their channel's typical views, and a typical long video got 16K views. Estimated RPM for the niche: $2 to $8.

Smaller channels breaking out in this niche right now: ESdiario TV (117K subs, best video 64.4×), BNN Bloomberg (188K subs, best video 224.3×), CP24 (383K subs, best video 36.3×), France 3 Grand Est (241K subs, best video 99.5×), NBC Montana (107K subs, best video 1375.8×), Onda Cero (421K subs, best video 140.7×).

Channels similar to USA TODAY

• Valuetainment7.2M subscribers · 171K typical views
• CBS News7.1M subscribers · 29K typical views
• Ben Shapiro7M subscribers · 180K typical views
• The Deshbhakt6.9M subscribers · 2.7M typical views
• The Young Turks6.8M subscribers · 210K typical views
• Philip DeFranco6.7M subscribers · 1M typical views
• MeidasTouch6.5M subscribers · 564K typical views
• News246.3M subscribers · 13K typical views
• Candace Owens6.1M subscribers · 365K typical views
• Tucker Carlson5.8M subscribers · 704K typical views
• MS NOW10M subscribers · 218K typical views
• LastWeekTonight10M subscribers · 779K typical views

Frequently asked questions

Data from Returbe's index of YouTube channels, collected from public YouTube data. Earnings are estimates from views and RPM benchmarks, not figures from the channel. Returbe is not affiliated with USA TODAY or YouTube.