Serena Neel YouTube Stats
@serenaneel · DIY, Home & Crafts · Updated Nov 6, 2026
Subscribers
4.4M
Total views
3.8B
Videos
1.1K
34.8 / month
Est. monthly earnings
$45K – $153K
RPM $0.09–$0.31
Avg. views (last 30)
5.4M
Typical views
4.2M
median per video
Avg. video length
39 min
Channel age
12 years
since Jan 10, 2014
Serena Neel channel overview
Serena Neel (@serenaneel) is a YouTube channel in the DIY, Home & Crafts niche created in 2014. It has 4.4M subscribers and 3.8B total views across 1.1K videos, an average of 3.5M views per video over its lifetime.
Its last 30 uploads averaged 5.4M views, and a typical video (the median) gets 4.2M views. Over the last 12 months, Serena Neel published 53 videos (92% Shorts), and 1 of them (2%) reached at least 3× the channel's typical views.
How much does Serena Neel make?
Returbe estimates Serena Neel's YouTube ad revenue at $45K – $153K per month. The estimate uses an RPM (revenue per 1,000 views, after YouTube's share) of $0.09 to $0.31, typically $0.17, based on the channel's niche, audience language and the share of its views coming from Shorts. At that rate, 1 million long-form views earn about $170.
Ad revenue is only part of the picture: sponsorships, affiliate links, memberships and merch often pay more than ads. Learn how RPM varies by niche in how much YouTubers make per 1,000 views, or check any channel with the free monetization checker.
Upload schedule
Serena Neel publishes about 34.8 videos a month. Based on its last 53 uploads, its most common upload day is Sunday (19% of uploads), usually around 15:00 UTC. The last video went out on Nov 6, 2026.
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Serena Neel's best outlier videos
An outlier is a video that beats the channel's own typical views. These are Serena Neel's biggest hits relative to its normal, the ideas its audience responded to most. What is an outlier video?
Some say the slinky door is still shaking 🫨👻🦖 @fivebelow #FiveBelowPartner24M views · Oct 6, 20264.8× typical views
Telling some of our family and friends we’re having a BABY !! 🥰👶🤰 #pregnant14M views · Oct 13, 20262.8× typical views
SURPRISE !! 👶🍼🤰 #nursery #DIY #pregnant redoing my husband’s office into baby’s room 🥰13M views · Oct 12, 20262.6× typical views
Do not open unless you want to have fun kit 🤪🪡🌸 #DIY #craft making an emergency craft kit11M views · Oct 25, 20262.3× typical views
Biggest Debbie ever 😳🥖 #baking #sourdough #DIY making 24 loaves of bread11M views · Oct 14, 20262.2× typical views
perfect timing 🥰🐩🫶 filling an entire van with dog food for our local shelter10M views · Nov 1, 20262.1× typical views
I’m 2/3 in Halloween food 🤪🧠🌭💀 #baking a brain cake, mummy hot dogs & skeleton charcuterie9.7M views · Oct 7, 20262× typical views
Something exciting coming soon 🤫🥰 #mailmen #minifridge restocking fridge for delivery drivers9.5M views · Sep 25, 20261.9× typical views
Latest videos
6 of Serena Neel's last 30 uploads did at least 1.5× the channel's typical views.
That time of the year again 😊🫶🎁🪽#angeltree Christmas present shopping for angel gift tree1.5M views · Nov 6, 20260.3× typical views
What should we name her ?? 🦃⭐️🌈 #DIY #painting feather turkey for holiday bathroom for November4.6M views · Nov 4, 20260.9× typical views
Fueled by pickles 🥒🐚🦀 #hairextensions #lashextensions #selftan #DIY shell day w/ at home beauty2.9M views · Nov 3, 20260.6× typical views
Debbie’s first seed art 😌😋🍞 #sourdough #baking #DIY making bread designs with seeds and spices4.1M views · Nov 2, 20260.8× typical views
perfect timing 🥰🐩🫶 filling an entire van with dog food for our local shelter10M views · Nov 1, 20262.1× typical views
HAPPY HALLOWEEN 🎃👻🧑🚒🍕taking 100 jack-o-lantern pizzas to firefighters at Vegas fire stations3.5M views · Oct 31, 20260.7× typical views
Should it have stayed yellow 🤨🌝🥧 #baking a green key lime pie for dinner4.5M views · Oct 30, 20260.9× typical views
'unlocking' new experiences 🤪✨🔐 @Angi_home #AngiPartner3.9M views · Oct 29, 20260.8× typical views
The candlesticks worked 🤪👍🏼🕯️ #DIY #craft Maleficent Halloween costume for @raiders @NFL game5.2M views · Oct 28, 20261.1× typical views
He made a thumb vase 🤨🌹👹 #DIY #craft making monster pottery vases for Halloween2.6M views · Oct 28, 20260.5× typical views
The DIY, Home & Crafts niche on YouTube
In the last 30 days, Returbe tracked 2.4K videos from 269 channels in this niche. 12.7% of them reached 3× their channel's typical views, and a typical long video got 15K views. Estimated RPM for the niche: $3.5 to $12.
Smaller channels breaking out in this niche right now: LuxeRenaissance (35K subs, best video 29.9×), TechnoclipHd (255K subs, best video 22.3×), Hand Works (4.4K subs, best video 13.4×), The Weekend Builder (81K subs, best video 407×), france.bricolage (186K subs, best video 78×), Wood You Believe (58K subs, best video 66.8×).
Channels similar to Serena Neel
Do It On A Dime2.5M subscribers · 201K typical views
TIP Centric1.1M subscribers · 15K typical views
Samantha Jo1.1M subscribers · 115K typical views
Melania Beadedbag818K subscribers · 82K typical views
Tia Weston770K subscribers · 786K typical views
The Home Depot668K subscribers · 3.1K typical views
Lovely Lou336K subscribers · 36K typical views
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MAYLINE & LOU145K subscribers · 26K typical views
See every outlier from Serena Neel and its niche
Returbe tracks this channel daily: full video history, similar channels, and the videos breaking out in its niche this week.
Frequently asked questions
How many subscribers does Serena Neel have?
Serena Neel has 4.4M subscribers on YouTube and 3.8B total views across 1.1K videos (Returbe data, updated Nov 6, 2026).
How much does Serena Neel make on YouTube?
Returbe estimates Serena Neel's YouTube ad revenue at $45K – $153K per month, based on recent views and an RPM of about $0.09–$0.31 per 1,000 views for this niche and audience. Sponsorships, merch and memberships are not included.
How often does Serena Neel upload?
Serena Neel uploads about 34.8 videos a month, most often on Sunday. The last upload was on Nov 6, 2026.
What is Serena Neel's best performing video?
"Some say the slinky door is still shaking 🫨👻🦖 @fivebelow #FiveBelowPartner" is Serena Neel's biggest outlier: 24M views, 4.8× the channel's typical views.
What channels are similar to Serena Neel?
Channels similar to Serena Neel include Do It On A Dime, TIP Centric, Samantha Jo, Melania Beadedbag, Tia Weston.
Data from Returbe's index of YouTube channels, collected from public YouTube data. Earnings are estimates from views and RPM benchmarks, not figures from the channel. Returbe is not affiliated with Serena Neel or YouTube.
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